Digital Marketing Manager

Robert Half Marketing and Creative is currently hiring for a Digital Marketing Manager with a well known fitness oriented client in Atlanta. This is a direct hire opportunity, 4 days on site in Atlanta.

Develop and implement comprehensive digital marketing strategies to drive online traffic, engagement, and conversion

Manage all aspects of digital marketing channels, including SEO, SEM, social media, email marketing, and display advertising

Analyze key metrics and performance data to optimize campaigns and maximize ROI

Develop and implement community engagement strategies to strengthen relationships and increase participation within the community

Plan and execute community events, workshops, and initiatives to promote collaboration and foster a sense of belonging

Serve as the primary point of contact for community inquiries, feedback, and concerns, ensuring timely and empathetic responses

Requirements:

3+ years of experience in digital marketing roles, with a strong track record of driving results

Proficiency in Google Analytics, Google Ads, SEO, social media management platforms, and other digital marketing tools

Cultivate partnerships with local organizations, businesses, and influencers to expand the reach and impact of community initiatives

Collaborate with internal teams to identify opportunities for community involvement and advocacy