Social Media Manager

One of Southwest Florida’s most prominent agencies is looking for an experienced social media manager with a passion for driving engagement and helping clients achieve their goals through effective campaigns and strategy implementation. This role will join our team to help support and deliver actionable insights and goals to our clients, while driving brand awareness and successfully developing and executing a variety of campaigns across multiple social media platforms.

Key Responsibilities:

and develop social media plans

day-to-day posting and scheduling of relevant content and across social media channels for multiple clients

implement client’s respective strategy into successful social media campaigns that achieve specific client goals and business objectives

evaluate and manage the development of insight-driven social campaigns that increase client awareness and generate more leads and revenue

with other departments, to align and execute content marketing strategies across all relevant social media platforms

social graphics, visual content, animated GIF’s, Reels, and video to help promote engagement and brand awareness for clients

shot lists, capture video content and edit short-form videos

and support social influencer marketing for relevant clients

closely with team to ensure alignment on specific campaigns and key messaging for clients

new social media trends to leverage with the goal of increasing awareness and revenue for our clients

client budget to effectively execute social media campaigns that meet client’s financial and business goals

and report on key performance indicators across all platforms, identifying key takeaways and opportunities for improvement

client reputations by consistently monitoring and responding to reviews in each client’s brand voice

attend client meetings as needed

Professional Experience:

years’ experience in social media, developing organic strategies across multiple social media platforms

in launching social media campaigns across multiple channels

in collaborating with marketing teams to meet and execute creative and content needs for campaigns

in social content creation tools such as Canva or similar

and experience executing strategies for online reputation management and monitoring

capturing video content and editing videos for social media platforms

experience is a plus, with experience managing campaigns across multiple industries

Knowledge:

knowledge of Facebook, Instagram, LinkedIn, X, TikTok and YouTube, including best practices in writing for each platform

understanding of social media monitoring and management tools, such as Brandwatch, HootSuite, Bit.ly, Linkt.ree Facebook Ads and Business Manager, Creator Studio, etc.

understanding of email marketing tools, including Constant Contact and MailChimp is a plus

Skills:

written and verbal communication skills with superb attention to detail

collaborative and invested in improving and growing the social media and email efforts to exceed client expectations

to multi-task and prioritize projects in a fast-paced environment

and enhance client YouTube videos and channels to help support social media strategies and SEO

creative mindset

organization and time management skills