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Event Sales Manager

Company:
DevNetwork
Location:
California
Posted:
April 24, 2024
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Description:

DevNetwork produces the world’s leading software developer & technology conferences, attracting over 50,000 in-person and virtual/online attendees each year to our annual program. Our events include DeveloperWeek, API World, ProductWorld, AI DevWorld, AI DevSummit, DeveloperWeek Management, DevOps & Scalability, CloudX, and more. In addition, we produce co-located recruiting events, tech innovation competitions and hackathons, and multiple industry awards programs. DevNetwork has been in business for over 12 years and maintains a cutting-edge, innovative work culture.

We are seeking a Director of Sales to manage all exhibitor, sponsorship, and media sales for our portfolio of tech industry events. You’ll be responsible for driving growth in DevNetwork's primary revenue stream – expanding our current sponsor and exhibitor customer base of over 200 accounts, and building new relationships in emerging industry verticals such as machine learning, blockchain, artificial intelligence, and XR/VR technologies. This position reports directly to the CEO.

Key responsibilities:

Acquiring, managing, and fulfilling the entire sales process for current and new accounts

Managing sales development representatives, account managers, and sales contractors

Recommending appropriate compensation structures for the sales and sales support teams

All account management, tracking, forecasting, and reporting systems within sales

Identifying new event, media, and marketing opportunities within the technology marketplace

Job requirements:

Bachelor's Degree or higher

3+ years of experience in trade show, conference, and/or media sales, with a proven track record of success

Proficiency with Salesforce: Pipeline management, reporting, and integration with 3rd party applications

Previous experience managing sales teams, allocating accounts, and qualifying leads

Previous experience meeting & exceeding monthly and annual sales goals & KPIs, managing sales plans, market/landscape intelligence, account based sales (ABS)

Previous experience in the technology industry is desirable

Proficiency with email management and email-merging software

Familiarity with Sales Workflow Automation software

Annual goals:

Sponsorship revenue growth

Per conference/event sales growth

Improvement in multi-event sales

Improvement in year-over-year repeat/renewal sales

Improvement is average revenue per account

Growth in numbers of active accounts

Other Opportunities

Work with the CEO & Executive Producer on the development of new product and program offerings, such as new industry awards competitions, new conferences, gamification strategies, and new professional organization and committee initiatives

Compensation

$150K - $200K on-target earnings

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