Digital Marketing Specialist (Arabic speaker)

Our client is a holding leading investment company in the UAE, seeking a skilled Digital Marketing Specialist (Arabic speaker) to join their team.

The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across various online channels. He will utilize his expertise in SEO, SEM, social media, email marketing, and content marketing to drive brand awareness, engagement, and conversion.

Duties & Responsibilities

Plan, execute, and optimize digital marketing campaigns across various online channels to drive brand awareness, engagement, and conversion.

Utilize expertise in SEO, SEM, social media, email marketing, and content marketing to reach target audiences and achieve business objectives.

Analyze campaign performance metrics to make data-driven decisions and continuously improve digital marketing strategies.

Conduct market research and competitive bench-marking to stay abreast of industry trends and best practices.

Implement marketing automation systems, GA4, MMPs, eCommerce, and mobile apps to enhance digital marketing efforts.

Collaborate with cross-functional teams to ensure alignment and effectiveness of digital marketing campaigns.

Stay updated on emerging technologies and digital marketing trends to drive innovation and competitive advantage.

Requirements

Bachelor's degree in Marketing, Communications, or related field. Master's degree preferred.

Proven 3 to 5 years of experience in digital marketing, with a focus on planning, executing, and optimizing campaigns across various online channels.

Strong proficiency in SEO, SEM, social media, email marketing, and content marketing.

Experience in analyzing campaign performance metrics and making data-driven decisions.

Knowledge of marketing automation systems, GA4, MMPs, eCommerce, and mobile apps.

Excellent analytical skills and attention to detail.

Strong communication and interpersonal skills.

Ability to work independently and collaboratively in a fast-paced environment.

Creative thinking and problem-solving abilities.

Work Location:

Dubai

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