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Regional Portfolio Leader, EM

Company:
Solenis
Location:
Istanbul, Turkey
Posted:
April 22, 2024
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Description:

The Regional Portfolio Leader, EM for Personal Care & Infection Prevention is responsible for driving sales growth and profitability of their allocated product portfolios in the Emerging Markets (The region covering four different clusters; Middle East Africa, India, South East Asia and Australia). This includes product life cycle management and activation of all innovations into the regional marketplace alongside the development and implementation of various marketing programs.

REQUIRED QUALIFICATIONS:

Bachelor’s and/or master’s degree in engineering, business or a related field

A minimum of 5-8 years Marketing experience with strong quantitative and qualitative results

B2B & Healthcare sector experience. (Experience from multinationals company is a plus)

Excellent command of both written and spoken English

Experience with managing large product portfolio complexity

The ability to work remotely with different people from different cultures and coordinate them for common goals

The ability to think outside the box and define solutions that work

An analytical and data-driven approach, and the ability to generate insights from this

The strengths to turn a strategic vision into tangible actions

Experience in managing both projects and innovation launches

Strong analytical, organizational and project management skills

ADDITIONAL QUALIFICATIONS:

Knowledge of marketing principles, local country marketplace, sales process, products & systems

Ability to influence and motivate others

Ability to deliver results through others

Effective verbal and written communication

Can do attitude, leads by example, uses and showcases best practice

Curiosity and an unstoppable need for learning

Excellent time management and priority setting ability

Skillful and accomplished with Microsoft office package

KEY RESPONSIBILITIES:

Lead the adaptation and activation of the value proposition for key customer segments across geographies with existing and new customers (including global strategic accounts), through a matrixed team of regional and local marketers

Define, implement and deliver with excellence a clear portfolio strategy. Coordinate regional product portfolio management and optimization - analysis and P&L driven approach

Work with the Healthcare Sector team to develop and implement a strategy to build Diversey’s brand credibility and market share in the infection prevention arena

Develop the capabilities of the Diversey sales team in the infection prevention arena, including the development and delivery of training content, development and delivery of cleaning protocols, and emerging pathogen and outbreak response tools

Work directly with end user facilities and key stakeholders (i.e. infection preventionists, EVS, nursing) as an infection prevention expert to improve process, resolve technical issues and be a sustaining resource

Work with end users and key opinion leaders to design and execute studies and white papers to support evidence-based best practices

Lead our relationship with industry partners including active participation in events, planning committees, boards, and annual scholarship programs

Demonstrate application and sector expertise - Demonstrate understanding of the healthcare sector, customer/stakeholder needs, and Diversey products and programs. Apply this knowledge to identify and present the appropriate solution(s) to key customers

Develop new product ideas, prepare and execute launch plans for new products with appropriate product positioning, segment/cluster specific value propositions for designated areas and product ranges

Manage innovation cycle - coordinate insights generation and processing, translation into product needs, execution of local/regional/global innovation programs with right market adaptation

Support the Global Strategy Office in the development of the global long term company strategy (where to play and how to win) and ensure that key strategic initiatives are executed in the region and aligned across verticals and amongst the regional team

Be a facilitator, collaborator and guide on priorities for other functions, on product/portfolio related matters, working in close partnership with peer function leaders to connect the supporting functions behind overall growth priorities

Analyze portfolio performance along key metrics, draw implications and develop recommendations based on key market trends. Ensure a high standard of execution and delivery across all projects getting buy-in from stakeholders in terms of key date and deliverables

Structured approach to workload prioritization and planning, driving and facilitating the right mix of maintenance, value adding and experimental focus across her/his portfolio

Why this team at Diversey:

Possible hybrid model of work

Participation in international projects

Opportunity to grow and learn

Ability to work independently

Open organizational culture

Div-R0015045

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