PPC Executive

Job Summary:-

We are looking for a PPC (Pay per Click) Executive to run PPC campaigns and monitor paid search budgets.

In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.

Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

Job Responsibilities:-

Participate in forming effective paid search strategies

Launch and optimize various PPC campaigns

Oversee accounts on search platforms (e.g. Google Ad Words, Bing)

Be involved in keyword selection and audience targeting

Monitor budget and adjust bids to gain better ROI

Skills Required:-

Proven experience as a PPC Manager or Digital Marketing Specialist

Experience in data analysis and reporting

Knowledge of SEO and digital marketing concepts

Familiarity with multiple platforms (e.g. Ad Words, Facebook, Yahoo) is preferred

Working knowledge of analytics tools (Google Analytics, Tableau, and Web Trends etc.).

Full time