Western Regional Sales Manager

Job Description

Position Summary

Responsible for selling PCA cable and wire products and services to prospective (or existing) customers in assigned territories/ regions, and identifying potential growth opportunities for premise copper, fiber optic, and electronic cables.

Essential Functions

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Management Responsibilities

Employ strategic selling skills promoting PCA products and services.

Recruit, hire and manage sales agents to sell PCA cables and products in designated territories.

Identify and secure distributors that stock and assist in supporting PCA sales in the region.

Develop and execute territory plans for each territory managed that includes specifying PCA to consultants, contractors, and end users.

Conduct technical product presentations as necessary to specify and promote PCA products.

Conduct direct sales activities with strategic end-users, consultants and contractors consistent with and in support of sales growth goals.

Secure appointments with leads.

Adopt and implement sales growth strategies consistent with the PCA Sales Team.

Develop and maintain working relationships with existing and potential customers.

Evaluate customer needs for PCA products and services.

Develop and maintain base of customers, motivate, and manage distributors in region(s).

Provide monthly sales forecasts and New Business Opportunities.

Coordinate participation in trade shows/conferences within the territories.

Document correspondence with customers and distributors, including customer visits.

Execute regional sales plans, budgets, forecasts, and other management objectives as assigned.

Keep customers and distributors informed of new product developments. Maintain current marketing materials and literature.

Work with Inside Sales to prepare quotes for new and existing products for customers.

Manage key accounts in the region.

All other duties as assigned.

Knowledge, Skills and Abilities:

Strong prospecting skills

Strong interpersonal and organization skills

Excellent communications skills verbally and written

Well versed in selling techniques and methodologies

Able to understand customers’ needs quickly and able to communicate those needs

Interact and communicate concisely with C-level, Executive Management, Facilities personnel, etc.

Continuous development of product knowledge and technical skills

Good presentation skills

Proficient with Microsoft Office, including PowerPoint, Excel, etc.

Qualifications:

BA/BS in Business, Marketing, Communication, or related field preferred

5+ years of related sales experience

Ability to learn product, product offering and services quickly

Experience and success in leveraging customer relationships to identify and develop new opportunities

Experience managing sales through distribution channels

Strong ability to influence decision-makers in a variety of industries

Technical understanding of the cable and wire products, business, technology and process 10+ years previous sales experience in wire and cable industry selling to distribution channels

Technical understanding of the cable and wire products and business, technology and process is required

Frequent travel, up to 50% by automobile, plane, train, etc. to customers, business meeting, conferences, and trade shows, etc.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

An Affirmative Action / Equal Opportunity Employer

Proterial Cable America provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. As a Federal Contractor, we encourage priority referral of protected veterans under VEVRAA.