Industry: Engineering (manufacturing, greenhouses, agriculture)
Position: Junior Copywriter
Team structure: Reporting to the director of marketing and working on a team of 10+ in creative/marketing
Location: South Windsor, CT (onsite 5x)
Must Haves:
Solid portfolio or writing samples is a must
Degree in Marketing, English, Journalism or related is a must
Internship experience or 1 year+
Industry experience would be great, but not required
Social, web, blogs, press releases, etc.
Salary: 40-45k
Benefits: Dental, Health, Vision, Short/Long term, Tuition reimbursement for continued education
Essential Duties and Responsibilities
Write and produce industry-specific articles that can increase brand exposure through publication on the web and in magazines.
Write new product copy, blogs, press releases, brochures, case studies and more.
Create engaging copy for our eblast campaigns that delivers consistent results.
Proof all copy that’s utilized by the Marketing Department.
Maintain our social media accounts and deliver content that helps convert followers into customers.
Assist content and keyword strategy.
Perform on-going keyword discovery and integrate into web copy to improve on page SEO.
Track, report and analyze website analytics.
Work with others to create engaging ad copy that converts to sales or legitimate leads.
As a Junior Copywriter you will work with the Creative Team and write copy on new agricultural and horticultural products.
Work with a web team to keep content fresh and updated.
Other duties as assigned.