Marketing Manager

Job Title: Marketing Manager

Location: Dallas, Texas (In-Office)

Responsibilities:

Develop and implement marketing strategies to drive brand awareness and customer engagement across digital, social, email, and traditional marketing channels.

Create and manage marketing campaigns, including content creation, distribution, and performance tracking.

Collaborate with cross-functional teams to ensure alignment of marketing efforts with overall business goals.

Analyze market trends and competitor activities to identify opportunities for growth.

Manage budget allocation and optimize spending to achieve maximum ROI.

Stay updated with industry trends and best practices to drive innovation in marketing strategies.

Oversee the execution of marketing initiatives, including advertising, promotions, and events.

Monitor and report on the effectiveness of marketing campaigns, using data-driven insights to drive continuous improvement.

Qualifications:

Bachelor's degree in Marketing, Business, or related field.

Over 2 years of experience in marketing across various channels

Strong analytical skills and ability to interpret data to drive decision-making.

Excellent communication and interpersonal skills.

Proven track record of successfully executing marketing campaigns.

Ability to manage multiple projects and deadlines simultaneously.

Experience with marketing automation tools and CRM systems is a plus.