Associate Director, Media Planning and Placement

About FGS Global

FGS Global (“FGS”) is a leading global strategic communications consultancy advising clients in navigating complex situations and reputational challenges. Headquarter in New York with over 30 offices worldwide and 1300 multidisciplinary experts, FGS provides board and executive level consulting in all areas of strategic communications. The firm is a leader in crisis, corporate reputation, public affairs and capital markets, M&A advisory and boardroom communication counsel. FGS supports its clients in addressing a myriad of stakeholder concerns by leveraging its research and insights, media placement, content, digital, and data capabilities. FGS was created in December 2021 by combining Finsbury, Hering Schuppener, The Glover Park Group, and Sard Verbinnen & Co.

Position Overview

FGS Global is seeking an eager professional to join our Media Planning & Placement team. This position offers the opportunity to experience all parts of managing and executing advertising campaigns. The ideal candidate is expected to help manage day-to-day execution of advertising campaigns for our clients and lead in the development of media plans, campaign performance reports and other client-ready deliverables. This position is based in our Washington, D.C. office.

Responsibilities

Work with clients and internal account teams to devise advertising campaign strategy and campaign plans

Interact with external vendors to ensure on-time delivery of plans, creative and performance data

Coordinate with FGS Global Creative and Analytics teams on campaign production and set-up

Complete ad server set up, including trafficking, pixel creation, QA/testing and other setup functions as needed

Day-to-day management of social media buys, including making regular optimizations based on performance

Work with FGS Global finance staff to track and record invoices and vendor bills

Perform research and writing tasks and provide administrative support as needed

Attributes

A BA/BS degree in a related field, plus 5-8 years of relevant work experience

Experience working in one or more self-serve ad platforms (Facebook, Twitter, LinkedIn, Google search, etc.) and experience working with an ad server (Campaign Manager 360 preferred)

Strong interest in all aspects of digital media and advertising

Detail-oriented with exceptional critical thinking and problem-solving abilities

Strong quantitative and analytical skills

Ability to combine strategic thinking with creative problem-solving

Ability to prioritize, multi-task, work successfully with teams, and work under pressure

Strong communication, project management and time management skills

Comfort working in a fast-paced and ever-changing environment

We offer medical, dental and vision plans, life insurance, short-term disability, long-term disability and AD&D plans, 401(k) with company matching contribution, technology reimbursement, discretionary bonuses, and paid time off to eligible full-time employees.

FGS Global provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, sexual orientation, age, disability, or genetics. In addition to United States federal law requirements, FGS Global complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.

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