Lofta-SEO Analyst (Hybrid)

At Owens & Minor, we are a critical part of the healthcare process. As a Fortune 500 company with 50+ facilities across the US and 18,000 teammates in over 90 countries, we provide integrated technologies, products and services across the full continuum of care. Customers—and their patients—are at the heart of what we do.

Our mission is to empower our customers to advance healthcare, and our success starts with our teammates.

Owens & Minor teammate benefits include:

Medical, dental, and vision insurance, available on first working day

401(k), eligibility after 30 days of employment

Employee stock purchase plan

Tuition reimbursement

Development opportunities to grow your career with a global company

JOB SUMMARY

As an SEO Analyst at Lofta, you will play a pivotal role in enhancing our online visibility and driving organic traffic to our website. You’ll be responsible for developing and implementing effective search engine optimization (SEO) strategies across multiple healthcare ecommerce sites that our team manages. If you’re an analytical, perceptive professional with a passion for digital marketing, this role is perfect for you.

Annual Salary: $99,330 - $141,900

Shift: (Hybrid) M-F Flexible hours - 3 days in office & 2 days working from home

ESSENTIAL DUTIES AND RESPONSIBILITIES

Create and implement successful SEO strategies to improve search engine rankings Lofta and ApriaDirect’s rankings on targeted search terms.

Coordinate content, design, social media, pay-per-click (PPC) marketing, and other activities to enhance our online presence.

Manage both onsite and offsite optimization projects.

Conduct keyword research to guide content teams.

Review technical SEO issues and recommend fixes.

Optimize website content, landing pages, and paid search copy.

Direct off-page optimization projects, including link-building and digital PR activities

Collect data and report on traffic, rankings, and other SEO aspects.

Collaborate with social media and PPC teams to optimize campaigns.

Keep abreast of SEO and integrated marketing trends.

Qualifications:

3 – 5 years experience in SEO or SEM focused role

Specific experience in ecommerce-related SEO work

Strong working experience with GA4, Google Search Console, and other related data and analytics tools

Strong communication skills

BA/BS in related field of study

If you feel this opportunity could be the next step in your career, we encourage you to apply. This position will accept applications on an ongoing basis.

Owens & Minor is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, national origin, sex, sexual orientation, genetic information, religion, disability, age, status as a veteran, or any other status prohibited by applicable national, federal, state or local law.

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