Senior Manager of PR and Communications

Job Description

Vasion is looking for a Senior Manager of Public Relations and Communications that exemplifies our core values and wants to be part of our growing team. We are committed to making digital transformation attainable to everyone by building an affordable, integrated SaaS solution that simplifies business processes. Vasion offers a flexible working environment for our 300+ employees worldwide, including at our global headquarters in St. George, Utah, or in one of our other offices in the UK, Germany, and Lehi, Utah.

We would love to hear from you if you share our passion for digital transformation and are ready to join us on this exciting mission.

We are looking for a communications and storytelling expert to build deep awareness and understanding for who Vasion is and what we do. In this high-profile, hands-on role, the Senior Manager of PR and Comms will lead all aspects of public relations, analyst relations, and communications for the company. This includes close collaboration with our executive, content, product, and GTM teams—as well as managing our PR agency.

The new senior manager will be responsible for building external awareness for the company’s strategic vision, unique insights, innovative solutions as well as Vasion’s thought leadership.

The ideal candidate should have a proven track record of defining breakthrough communications strategies, delivering innovative brand campaigns and initiatives that generate meaningful awareness and results with measurable impact. The candidate must excel at collaborating with senior business, marketing, and product leaders.

Responsibilities

Develop and execute an integrated PR strategy and comprehensive comms program that will drive brand awareness to meet aggressive awareness goals.

Manage the day-to-day corporate communications for Vasion including internal and external communications, crisis management, and media and social media monitoring.

Develop critical category building functions, including the analyst relations program

Take a measurement and performance-oriented approach to building awareness, closely monitor and report on key metrics, including number of quality media and analyst placements and increased share of voice.

Serve as a top communications advisor to the Vasion leadership team including production of messaging and talking points, Q&As, briefings, employee engagement, communications to business partners, social and digital content, and other written materials, as needed.

Manage messaging around key announcements, launches, and media initiatives.

Proactively develop communication strategies and crisis management plans; establish a process to rapidly take action as needed.

Guide appropriate messaging, style, and context for communications deliverables that support the overall communications strategy, adhere to the brand standards, and reflect the needs of our various internal and external audiences.

Responsible for generating quality earned coverage that not only promotes Vasion but positions Vasion as a thought leader in key areas of focus for the company.

Work with a collaborative content team to build thought leadership profiles for key executives through interviews, bylined materials, events, and other activities. Establish operational objectives, quarterly plans, and agreed-upon metrics. Ensure internal and agency teams understand what success looks like. Make necessary adjustments when business needs change.

Manage an annual budget and oversee spend tied to PR agencies, award submissions, and other duties as outlined by leadership.

Requirements

7+ years of corporate communications or relevant experience, ideally with a mix of agency and in-house expertise.

Direct experience in leading the creation of the overall corporate communications strategy, mapping to key business priorities, and ensuring alignment across the corporate communications, product marketing/product management, and senior leadership teams.

Experience in building and managing analyst relations programs

Established track record in driving major media relations campaigns, managing programs that generate measurable results.

Experience in driving thought leadership campaigns that resonate with the press, including experience in category creation.

Experience in managing agencies, where agencies understand what success looks like.

Demonstrated record of communication excellence at all levels of the organization, including the company’s most senior executives.

Experience with crisis communications.

Exceptional writing skills and organizational skills

Performance and data-driven

Bachelor’s degree in marketing, public relations, journalism, communications, or equivalent

Who You Are:

Proactive self-starter with discipline for setting goals and metrics, driving decisions, and getting closure on recommendations and issues.

A critical thinker who enjoys challenging work to achieve strategic goals and understands the business implications of the projects they work on.

Excel at taking a creative, collaborative, and organized approach to identifying opportunities and solving problems.

An executor who is passionately committed to excellence and will relentlessly pursue the team’s goals.

Our Marketing Team Manifesto

We are a profoundly analytical Marketing org obsessed with customer, brand, and revenue. We are innovative storytellers, strategic partners, passionate about excellence, champions of each other, and our work. We believe in conversations that advance us: bring intelligence, assume goodwill, and employ radical candor. And we’re really fun.

Benefits

Flexible work environment

Discretionary Vacation bonus

Flexible paid time off

Paid parental leave

Competitive pay

A full suite of traditional benefits

Training/Advancement opportunities

401k with company-match

Mental Health Wellness Support

Financial wellness education

Company-contributed HSA

Headquarter perks include gym, pickleball, snacks & drinks, arcade, theater room, monthly All Hands lunch, etc.

Lehi, Utah office perks include gym access, snacks & drinks, monthly All Hands lunch

OUR CORE VALUES

Vasion looks for people who will exemplify its core values and are driven to become:

Action Owners (Extreme Ownership by Jocko Willink and Leif Babin)

Candor Seekers (Radical Candor by Kim Scott)

Relationship Builders (Leadership and Self-deception by The Arbinger Institute)

Storytellers (Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller)

MORE ABOUT VASION

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ADDITIONAL INFORMATION

Vasion is an equal opportunity employer. We evaluate qualified applicants without regard to race, age, color, religion, sex, national origin, disability, veteran status, gender identity, sexual orientation, and other legally protected characteristics.