Performance Marketing Manager

Performance Marketing Manager

Bournemouth Based, Flexible Hybrid Working

Salary: Up to £50,000 (Dependent on Experience)

Hours: Full-Time, 40 hours per Week, Monday to Friday

As a trailblazer in the life insurance market, Protect Line is distinguished by our customised protection plans and our commitment to disrupting the insurance industry with innovation. With a lean, ambitious team, we've earned accolades such as the Best Use of Search - Finance at the European Search Awards and In-House Team of the Year at the UK Digital Growth Awards. Our culture thrives on innovation, fun, and a steadfast dedication to excellence.

Venture into the heart of performance marketing with Protect Line as our new Performance Marketing Manager. Lead an award-winning team to dominate in the competitive life insurance space, by innovatively driving lead generation and conversion through cutting-edge marketing strategies. This role is pivotal in propelling our company through PPC, SEO, video marketing, and agile marketing approaches, with a strong accent on Conversion Rate Optimisation (CRO), Digital PR, and effective communication via SMS and Email marketing.

As a Marketing Manager, you will be:

Spearheading our marketing initiatives, focusing intensively on performance marketing strategies to enhance lead generation and E-commerce marketing.

Embracing and promoting a servant leadership style, nurturing team talent, and encouraging growth and innovation.

Developing and implementing modern digital PR strategies, including newsjacking and organic link-building, to solidify our market presence.

Leading our team through agile marketing practices, ensuring a dynamic, responsive approach to market changes.

Cultivating strong cross-functional relationships, collaborating closely with sales and leadership to maintain and enhance our workplace culture.

What We’re Looking For:

Demonstrable experience in a senior marketing role with a significant focus on performance marketing within competitive markets, preferably in financial services or insurance

A proven track record of team leadership, with hands-on experience in nurturing staff development and managing through line reports.

Solid expertise in driving lead generation through various channels and strategies, with particular strengths in CRO, Digital PR, and integrated communication strategies (Email and SMS marketing).

Familiarity with Agile methodologies and their practical application within marketing teams.

Outstanding organisational, leadership, and communication skills.

Proficiency in project management tools (experience with Asana is a plus).

At Protect Line, we value our staff. Not only will you receive a competitive salary and full induction training, but we also offer:

No weekend working and enjoy time off during Christmas and Bank Holidays. Work-life balance, yes please!

Celebrate loyalty with us - enjoy birthday leave, extra holiday days, and paid days off for important life moments like getting married or buying a house

Life is unpredictable, and we've got your back. Take paid time off for appointments, car trouble, family emergencies, or whatever life throws at you

Join us for some epic company events! Our annual Summer and Christmas parties are legendary

We've got your future covered with a pension, discounted life insurance and death in service benefit

It really does pay to have friends with our £1500 recommend a friend scheme

We love a discount and we have many on offer through our rewards scheme, including eye care and local retailers

So come and join our extraordinary team of customer champions who are all about doing the right thing in every way imaginable. We don't settle for ordinary, we strive for extraordinary! So, if you're someone who loves turning good outcomes into incredible ones, then get ready for an exhilarating adventure with us!

At Protect Line, we believe in equality, diversity, and inclusion. We're proud to be a place where anyone with any background or experience can flourish. Come, see for yourself, and be part of something amazing!

Whilst we would love to be able to respond to every application we receive, it isn’t always possible due to the high volume we receive each day. If you have not heard from us within 7 working days, please assume that your application has not been successful.