Product Marketing Manager

When you join Kainos, you get to think beyond limitations to make an immediate and positive impact – like transforming digital services for millions of citizens or helping Fortune 500 companies get live and thrive on Workday.

You’ll be part of a people-first culture that is growing around the world. We’re a creative, committed, and diverse group of individuals who succeed as a team.

At Kainos your ideas are heard and valued and you’ll leave a legacy that you can feel proud of. Join us and discover how our people write our story.

This is a fantastic opportunity for a driven and hands-on individual to become a key member of one of the UK’s leading SaaS companies, at a time of growth and as we roll out new and exciting services.

As the Product Marketing Manager for Kainos Employee Document Management, you will be responsible for the product marketing and sales enablement activities relating to direct sales and partner activities. This will include a large element of creative design work in collaboration with our product management and marketing teams. You will craft the messaging and positioning for products. You'll conceive and develop innovative marketing programs that drive demand. You will ensure our sales and customer success teams are on top of their game by ensuring they have all the professionally created enabling collateral and training relating to our products and services they require. You will also support our activities around creation of new propositions, and stay abreast of the latest information on the market and competitors through a programme of regular research working with our Insights and Engagement lead. Attention to detail and an eye for quality, along with the ability to grasp and translate technical language into customer facing language and compelling visuals, bringing out the business benefits is crucial.

The Successful Candidate Will:

Product positioning - Support our positioning and messaging that differentiates our products in the market.

Sales enablement – use your creative design skills to clearly and in an innovative way, communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of our products.

Product launch – work with the Product Managers and the Marketing team on the launch of new products, modules and functional releases and manage the cross-functional implementation and tracking of the plan as well as ultimate success against defined KPIs.

Content – Work with Product managers, marketing and sales to craft interesting content that articulates the value proposition for our to drive engagement with our services and to raise our market profile and credibility

Market intelligence – supported by our insights, be an expert on our buyers, how they buy and their buying criteria; and on our competition and how to maintain our leading market position

Demand generation – support implementation of the strategy and product marketing programs that drive demand for our products, working closely with our marketing and lead generation teams

Work with Product Managers across multiple streams to identify areas of potential growth / change, opportunities to improve our messaging and profile and further opportunities for commercial drive activities.

Essential Skills:

3-5 years of product marketing and creative design experience, ideally in a fast-moving technology or SaaS environment.

Experience bringing SaaS applications and services to market.

Bachelors degree in marketing/design/digital marketing or other business-related.

Strong creative design skills with ability to create professional, compelling sales enablement and product marketing content.

Very strong written communication skills, including the ability to create compelling and professional sales enablement materials and craft compelling marketing messages.

Excellent creative and design skills including sales enablement, digital/content marketing.

Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties.

Comfortable with public speaking and in engaging with clients, acting as the product evangelist and running demos as required.

Commercial in outlook, understanding the importance of product drive activities and how to make them successful.

Desirable Skills:

Knowledge of ERP systems. Workday knowledge and experience will be a real bonus.

About Kainos Smart: Our cloud-based suite of automated testing and compliance tools, Kainos Smart, is one of a kind. It is the only suite built exclusively for testing Workday. It is designed to make automated Workday testing and compliance easy for all users regardless of technical or testing background. With over 250 clients globally across a range of industries we are the market leader. Using Smart, our clients are saving thousands of man hours on testing and gaining much greater operational assurance and compliance for their Workday deployment.

About Kainos Extend: We're proud to be one of only four fully-accredited Workday Extend partners in the ecosystem. Having developed software for over 35 years, harnessing the capabilities of Workday Extend was a natural fit for us. By combining our best-of-breed software engineering and extensive Workday knowledge, we build and deliver powerful apps designed with Workday users in mind.

So what are you waiting for? Let’s write the next incredible chapter of our story together.

Embracing our differences

At Kainos, we believe in the power of diversity, equity and inclusion. We are committed to building a team that is as diverse as the world we live in, where everyone is valued, respected, and given an equal chance to thrive. We actively seek out talented people from all backgrounds, regardless of age, race, ethnicity, gender, sexual orientation, religion, disability, or any other characteristic that makes them who they are. We also believe every candidate deserves a level playing field. Our friendly talent acquisition team is here to support you every step of the way, so if you require any accommodations or adjustments, we encourage you to reach out. We understand that everyone's journey is different, and by having a private conversation we can ensure that our recruitment process is tailored to your needs.

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