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Mr D - Digital Campaign Specialist

Company:
Takealot Group
Location:
Cape Town, Western Cape, South Africa
Posted:
April 17, 2024
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Description:

Mr D, a division of takealot.com, is looking for a highly talented Digital Campaign Specialist to join our team in Cape Town.

We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us!

Think you’ve been challenged before? Think again!

Scale: Show the millions of Mr D customers what you can do

Learn: We work with the best of the best, and then some.

Grow: Expand your career in the fast-growing Takealot Group: takealot.com, Superbalist.com and Mr D. We like to promote from within: Here’s your chance.

This position reports to the Head of On Demand for Mr D.

Purpose of Role

To assist in the execution of merchandising efforts and advertising campaigns across the Mr D grocery vertical.

Your responsibilities will include:

Ensure effective campaign planning, execution and improving advertising performance.

Manage the full life cycle involvement in digital advertising campaigns from enquiry stage to campaign completion. This involves, but not limited to:

- Assist with proposals where necessary

- Booking of campaigns into Asana and check against marketing calendar

- Insertion order and contract completion; ensure work does not commence without signed insertion orders.

- Liaise with client on creative assets; manage through to approval

- Liaise with client on focus products, set up meetings etc

- Loading campaigns on our digital platforms and backend

- Compile POF (proof of flight) once campaign is live on app - Compile Full Report - Send a detailed report to clients

- Once campaign has ended, request invoice from Finance

- Provide detailed analysis and reports to clients on campaign performance and delivery together with invoice

Identify opportunities to improve campaign results and budget savings through innovative campaign production

Daily analysis of campaign performance and delivery

Evaluation of advertising briefs

Performance manage Sponsored campaigns once rolled out on the platforms

Optimize campaigns based on key performance indicators (KPIs) to ensure maximum effectiveness and ROI

Plan, execute, and monitor digital campaigns across various channels

Collaborate with the marketing team to create compelling content aligned with the overall marketing strategy.

Utilize analytics tools such as Looker Dashboards to track campaign performance, generate reports, and provide insights to improve future campaigns

Stay updated on industry trends and best practices in digital marketing to suggest and implement innovative campaign ideas.

Coordinate with external agencies or vendors, when necessary, to support campaign objectives.

Attributes required:

Smart, hard-working, with demonstrable integrity

A passion for online digital marketing/advertising

Bias towards action and solution-oriented

A self-starter and fast learner with an active thirst for knowledge

Willing to take direction and able to work independently, demonstrating initiative

Highly organised with meticulous attention to detail

Ability to multi-task and to meet tight deadlines

Comfortable working under pressure in a fast-paced environment

Confident, with very strong interpersonal & communication skills and a proven ability to build productive relationships quickly

A strong working knowledge of Excel / Google sheets and Microsoft Office

Strong analytical skills and proficiency in interpreting data to make informed decisions and optimizations.

Excellent communication and teamwork skills to collaborate effectively with cross-functional teams.

A creative mindset with the ability to think strategically and implement innovative campaign ideas.

Up-to-date knowledge of industry trends and best practices in digital marketing.

Qualifications and Experience:

Bachelor's Degree or Advanced Diplomas in Marketing/Advertising

At least 1-3 years digital campaign management experience is a prerequisite

Let’s talk about life @ Mr D

The power is in your hands: We offer a market-related, Total Remuneration Package which allows full flexibility according to your needs. Go on, be the master of your own destiny.

No doors: We aren’t fans of stuffy offices or siloed work environments. See someone you like? High five, Collab and make something great.

Online Learning: Share ideas and grow with global industry leaders who are all just a Slack message away. Love to learn? Up-skill with free access to courses on MyAcademy and more.

Good times: Get to know the other extraordinary minds in the Takealot group during regular social events and out-of-office activities (think hikes, think mini golf, think good times).

Birthday leave: Cake Day all the way. Enjoy your day off - you deserve it.

Help when you need it most: Confidential counselling, legal support and financial guidance, for free, anytime, anywhere.

Free parking: No more 5km fun runs to your desk (unless you want to).

Like what you see?

If you meet the above you are an Extraordinary Mind. Apply today!

Mr D is an Equal Opportunity Employer. Applicants from previously disadvantaged groups and people with disabilities will be given preference

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