Teamhead Marketing

YOUR MISSION

1. Drive key marketing initiatives and implement integrated communication plans to be aligned with Global and Southeast Asia brand narrative and conduct post campaign analysis. Campaigns to engage PUMA Indonesia’s target audience and to drive brand elevation and affinity.

2.Develop and implement performance/ sports marketing strategy for Indonesia, including building a portfolio of sports marketing assets with national relevance.

Lead and implement sports activations/events to engage PUMA Indonesia’s target audience relating to Performance BU (Football/Basketball/Running) to drive brand visibility and credibility.

3. Develop a network and build relations with Media, Personalities and Athletes in Indonesia. Promote the brand’s attractiveness by connecting with early adopters and opinion-leaders with a continuous flow of product stories. Drive brand exposure through effective seeding strategy. Be in tune with latest industry trends as well of updated digital / social media strategy.

4. Develop and implement Go-To-Market strategies to help drive traffic and sell-through in DTC channels and drive brand confidence with Key Wholesale Accounts in Indonesia.

5. Provide functional direction and development to local Indonesia teams and ensure the team’s capability and capacity to execute in accordance with set plans

6. Regularly assess team strengths and weaknesses and provide training and support where needed.

7. Build effective reporting/feedback structure/platform, leverage best practices in Global/SEA region for countries to learn from each other to elevate overall presentation as well as improve/achieve business objectives continousely.

YOUR TALENT

Background Education: Bachelor Degree or higher

Experience: 6-8 years’ experience in overseeing Brand Marketing and E-comm marketing

Functional: Proven Brand marketing and Trade / E-comm marketing experience from international Brand across multiple countries.

Industry: preferred sports, lifestyle or fashion

Leadership: previous management experience, direct as well as indirect

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

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