The Junior Marketing Data Analyst is responsible for monitoring, facilitating, and maintaining our Marketing data. This is a high impact position that contributes to our overall growth by delivering daily performance metrics to our Revenue teams.
Monitor marketing funnel daily to review/update inconsistencies and trends to ensure data is accurate.
Oversee operational initiatives across marketing channels to drive change and continually enhance process improvements and efficiencies.
Research and pull lists for specified accounts
Create reports and dashboards to support marketing programs to help monitor program performance
Measure performance and impact of all marketing programs and
Drive continuous iteration to support increased funnel efficiency, database engagement, program success, and business direction for the Marketing organization actions
Drive accountability by maintaining performance management dashboards that track the progress and performance of critical global marketing programs against business goals, including process improvement, assumptions package, KPIs/reporting, etc.
Litera is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
R-500219