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Marketing Communications Coordinator

Company:
Bradley Arant Boult Cummings LLP
Location:
Birmingham, AL
Posted:
April 20, 2024
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Description:

Position Summary:

The Marketing Communications Coordinator reports directly to the Senior Marketing Communications Manager and works closely with the Director of Marketing and other members of the Marketing Communications and Digital Marketing teams to develop and execute the firm’s communications and PR strategy. Primary responsibilities include supporting the firm’s internal and external communication efforts, editing and drafting content, supporting public relations initiatives, coordinating headshots and welcome emails for new attorneys, and regularly proofreading attorney-produced content (blog posts, newsletters, articles, client alerts, etc.).

The ideal candidate will be creative and proactive, and possess excellent analytical, communications, proofreading, and organizational skills. The role requires a strong, collaborative team player who can manage competing priorities/deadlines and adhere to the highest level of quality standards and operational procedures.

Position Responsibilities:

Draft, edit and proofread a wide range of content, including press releases, media mentions, firm news posts, advertising copy, annual reports, collateral materials, attorney bios, website copy and other content that reflects the firm’s position and goals. Ensure adherence to firm tone, AP style guidelines, department standards/processes, and ABA compliance rules.

Work with the firm’s external PR agency to assist with the creation, review/approval and distribution of press releases.

Coordinate professional photos for attorneys and staff; schedule sessions with photographers across all offices, upload and maintain electronic photo files.

Assist with coordinating media opportunities (interviews, article submissions to outside publications, speaking opportunities, etc.) for the firm’s attorneys as needed.

Manage firm-wide advertising plan, including media placements and ad development, to ensure timely delivery of artwork. Ensure adherence to firm and bar requirements and rules.

Keep current with existing and emerging technologies, particularly among professional services firms.

Additional responsibilities will include working closely with the Digital Marketing team to update the website with the latest news, events, and firm/attorney accolades; assist in the production, review and distribution of internal and external communications as needed, including invitations, alerts, newsletters, blogs, etc.; and support digital marketing campaigns through the promotion of firm news, press releases, events, and publications on firm social media channels, including LinkedIn, Facebook, X (Twitter), and Instagram according to the firm’s social media strategy.

Other communication and marketing responsibilities as assigned.

Position Requirements and Desired Skills:

Bachelor's degree in Communications, Marketing or related field required

2-4 years of administrative experience, preferably in the legal industry or a professional services firm

written and verbal communication skills

proofreading skills with outstanding attention to detail

with AP style guidelines preferred

in Microsoft Office

organizational and time management skills

and mature demeanor

to multi-task and work under pressure in a fast-paced environment

to work effectively and collaboratively as part of a team

Motivated self-starter who is able to work with minimal supervision, adhere to defined procedures and anticipate needed follow-up

problem-solving capabilities, as well as sound judgment and decision-making abilities

to maintaining client, firm, and personnel information confidentiality, and adherence to and respect for the firm’s core values

to occasionally work extended hours when needed; various physical activity may be required

travel to other firm office locations as needed

Bradley is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, gender, gender identity, color, ethnicity, religion, national origin, sexual orientation, protected veteran status, or on the basis of disability.

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