Digital Marketing Manager

MINIMUM 3-5 YEARS PROVEN EXPERIENCE IN HANDLING GOOGLE AD ACCOUNTS

Search and Shopping ads

Morning shift - 5.30 am - 2 pm

Work from office.

EXCELLENT SALARY

Office location: NUNGAMBAKKAM, Chennai.

You will be responsible for managing a diverse range of paid campaigns primarily focusing on Google Ad-words which will include

Google Ads,

Google Shopping Ads

Re-marketing / Display Advertising

Experience and Skills

Proven 2+ years of SEM experience and success managing PPC campaigns across Google Ads

Experience with managing clients in an agency environment and managing large budgets.

Experienced in optimizing campaigns based on performance KPIs, and CPA across both search ads and shopping ads.

Technical knowledge of tracking and tags/pixels. Experience using Google Tag Manager is an advantage

Strong in analytics and data analysis and able to draw valuable insights from the data and present this to the client.

Ability to manage budgets across multiple campaigns and accounts

Exceptional time management, attention to detail, and prioritization skills.

Strong communication skills both written and verbal.

Google Ads & Analytics certification will be a bonus

The role requires the successful candidate to:

Setup, manage, and optimize campaigns on Google Ads,

Effectively scale Google Ad spend, while maintaining a positive ROI

Create strategy across channels, outlining opportunities for Search, Display, YouTube, and Programmatic.

Review analytics to identify areas of opportunity

Utilize conversion rate optimization tactics (Eg: split-testing) to maximize performance.

Correspondence with clients, delivering strategic advice & performance reporting

Prepare performance analysis reports and make recommendations for corrective modifications with a view to ongoing optimization.

Educate clients on our strategies and tactics.