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PPC Account Manager

Company:
Results Repeat
Location:
Philadelphia, PA
Posted:
April 15, 2024
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Description:

Job Description

Salary: 70 - 90K

We are looking for a highly motivated PPC Account Manager to join our rapidly growing, 9-year-old, digital marketing company. Results Repeat has been named as one of the Best Places to work in Philadelphia by the Philadelphia Business Journal and also made the 2022 Inc 5000 list of fastest-growing companies in the country.

Are you interested in working remotely?

We have been fully virtual from day one and will continue to be a work-from-home employer. While we are fully remote, we will consider a remote employee who resides within PA, NJ, NY, DE, FL, KY, VA, & TN.

Are you passionate about growing a career in Digital Marketing?

If you are a results-centric professional with experience managing digital advertising campaigns in a client-facing role here’s your chance to join our team and continue learning the skills to help you grow professionally.

Results Repeat helps businesses by building websites and driving leads to them. The successful candidate will join our growing Marketing Group and help manage our clients’ digital marketing needs.

The ideal person for this position has an ever-growing passion for all aspects of digital marketing, great communications skills, and is eager to grow their career at a fast-paced, growing digital marketing agency.

PPC Account Managers at Results Repeat build and maintain high quality client relationships, through the overall management of client accounts. A strong Paid Advertising knowledge-base (on major advertising platforms), a strategic mindset, and excellent customer service skills are essential pieces of this role and for continued development as a client-facing account manager.

What you will be doing

Main responsibilities of the PPC Account Manager include, but are not limited to coordinating and implementing digital marketing strategies for clients and working closely with the marketing team to make sure that the goals of the client are achieved. This position will be focused on Pay-per-click (PPC) and Social Media Advertising. In order to do these things, you will need to:

Strategize, set-up, and optimize ad campaigns on Google, Facebook (and other social advertising platforms), and Microsoft Ads platforms.

Create, review, and present reports internally and to clients. Take action based on your findings and be able to explain them to the team and to clients. Speak and present yourself professionally with customers.

Identify changes in accounts around conversions and ROI, and work with clients to understand campaign performance. Make wise and strategic recommendations to enhance ad results.

Develop click budget recommendations and work in tandem with business development, as needed.

Use necessary online tools to recommend budgets and overall strategy to new and existing clients.

Research, develop, and advise on keyword and audience research, competitive analysis, ad copy development, account structure organization, conversion tracking, account linking and integrations, A/B testing, and more.

Lead in the maintenance and monitoring of keywords, bids, campaign budget, impression share, quality score and other important account metrics.

Analyze campaign results and continually refine campaigns for optimal client results - this includes understanding seasonality, historical data, the climate of current advertising, and working with the client to best understand their goals and objectives.

Implement advertising best practices that aim to increase conversions and keep up-to-date with PPC industry trends and developments.

Requirements/Skills

At least 2 years of experience managing paid advertising accounts

2+ years Google Ads experience

1+ years Facebook Ads/Paid Social Ads platform experience

Previous client-facing marketing experience is required

Digital Marketing Agency experience preferred

Working knowledge of ad serving tools and platforms

Google Ads Certification a plus, but not required

Previous experience with Google Tag Manager, Google Analytics, and setting up goals and conversion tracking on both platforms

Experience with Google Data Studio and building reports is a plus

Proven ability to work independently

Strong written and verbal communication skills

Highly motivated

Organized with strong time management skills

Must be a true problem solver who uses tools, resources, and experience to work through any daily issues that arise and is willing to continuously learn.

Attention to detail at every level from account set-ups to monthly reporting

Ability to adapt in a fast-paced, frequently changing environment and industry

Compensation and Benefits

This full-time position includes health care benefits, employer-paid long and short-term disability, life insurance, paid time off, profit-sharing, and a 401(K). Our best perk is that we are a virtual company, so you get to work from your home office!

How to Apply

If you'd like to be considered for this position, please submit your credentials and answer the application questions. To learn more about us, visit ResultsRepeat.com.

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