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Sr. Manager, Marketing Insights & Analytics

Company:
Evolus, Inc.
Location:
Newport Beach, CA
Posted:
April 12, 2024
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Description:

Evolus, Inc. is a performance beauty company changing the game -- redefining the way aesthetics companies engage their customers. We are seeking a Sr. Manager, Marketing Insights & Analytics to join our analytics team, where `you will be directly supporting the Marketing function executing key strategic and tactical projects.

As a member of Evolus’ Global Insights & Analytics team, you will collaborate closely with Marketing as a business partner in a key role, leveraging data and analytics to help us succeed in increasing our market share and building a loyal customer base. This role will demand expertise on matters related to performance analytics, campaign design and modeling, customer loyalty, segmentation, process excellence, downstream & upstream marketing initiatives incl. market research, and other related functions. We are looking for an individual with strong analytical skills to foster data-driven decision making, ability to scale and streamline processes, and who comes with an entrepreneurial mindset.

If you are looking for an opportunity to showcase your abilities and be part of a winning team, look no further! In this role, you will be challenged to drive the success of Evolus in building a brand like no other, and continuing our journey to be the best partner in aesthetics.

Let’s talk about some of the key responsibilities of the role:

Provide analytical input, advise on campaign design, and monitor performance of ongoing and planned marketing campaigns and programs.

Forecast and measure the effectiveness, efficiency, and ROI/ROAS of traditional & digital marketing programs.

Spearhead marketing best-practices such as segmentation, targeted CRM analytics, next best action.

Collaborate closely on key initiatives and operational topics with marketing leadership

Support ideation of B2B marketing strategies, and translate data into insights and stories to uncover opportunities and improve journeys.

Synthesize and communicate analyses, insights, and performance through regular business reviews.

Construct, deploy, and maintain dashboards to monitor key performance indicators.

Oversee and execute primary and secondary market research to elevate analyses and insights.

Partner with IT, Sales and Finance, etc. to execute cohesive strategies and tools to support the Marketing team

Supervise projects with supporting vendors and ensure effective use of resources

Other related duties may be assigned based on business needs

Skills and Qualifications Required for this Dynamic Team Member:

Bachelor’s degree in Business Administration, Economics, Marketing, Computer Science, Engineering, or a related field.

Master’s degree in an analytical field or MBA preferred.

Minimum of 5-7 years of progressive experience in Marketing Analytics related roles.

Medical Device, Pharmaceutical, Biotech, Management Consulting, or CPG industry experience preferred.

Expert level Microsoft Excel and PowerPoint skills required. SQL or Alteryx skills preferred

Experience in vendor management and technical teams to streamline digital marketing performance a plus

Experience using BI Tools, Tableau, SFMC, Data Warehouses/Data Marts, SQL and/or Python/R is preferable.

Strong communication and interpersonal skills.

Able to work independently in a fast-paced environment.

Outstanding capability to collaborate cross-functionally.

Highly analytical, detail-oriented, and strong business acumen.

Critical thinking skills, solution-orientation, and entrepreneurial spirit

A Few Other Items Worth Mentioning:

Office location – Newport Beach

Position reports directly to our Director, Global Insights and Analytics

The expected pay for this position is $142,700 to $185,560 annual salary. Your actual base salary will be determined on a case-by-case basis and may vary based on a number of considerations including but not limited to role relevant knowledge and skills, experience, education, certifications and more.

We offer more than just a paycheck, and your base salary is just the start! Stay happy and healthy with our competitive suite of medical, dental and vision benefits to help you feel your best and be your best. We also provide those benefits you shouldn’t have to worry about, from employer covered life insurance to short-term disability. Take advantage of the 401k match offered by Evolus and let us invest in your future. You may also be eligible for new hire equity and long-term incentives in the form of RSUs, stock options, and/or discretionary bonuses. We offer mental health and wellbeing resources for you to develop skills to find your calm, boost your confidence, and show up as your best self in work and life. Travel or relax and come back feeling refreshed with our flexible paid time off program for exempt employees and a paid time off accrual plan for non-exempt employees. Did we mention the holiday soft closure between the Christmas and New Years holidays? We have that, too. Additional perks include regularly catered team meals at our Evolus Headquarters, a fully stocked kitchen (Kombucha & Coffee included), and the opportunity to join an organization where our values of Grit, Impact, Fun, and Transparency are displayed daily.

Evolus takes pride in being a company on the forefront of innovation, while being committed to conducting its business with the highest degrees of integrity, professionalism, and social responsibility. We are also committed to complying with all laws and regulations that apply to our business. Employee welfare is no different. Here at Evolus, we don’t just work together, we’ve built a culture of inclusion! Because of this, you’ll find yourself immersed in an environment that not only promotes respect, collaboration and team building, but a community too. And that’s just the tip of the iceberg. Join our team and see for yourself! EOE M/F/D/V. For more information, please visit our website at

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