Marketing Analyst

Job Description

Our client, an International Streaming/Entertainment Company is looking for a Marketing Effectiveness Analyst to join their team on a 6-month temporary basis, beginning ASAP with potential to extend, hybrid in NYC.

In this role, you will assist in guiding the business’s understanding of Media Campaigns across multiple markets. You will work directly with paid media teams to develop reporting infrastructure and practices aimed at keeping multiple levels of stakeholders informed of trends identified through marketing campaign data. We are looking for someone who has 3-5 years of experience in a high paced analytics role, and an understanding of SQL queries.

Responsibilities:

• Work directly with internal paid media teams to identify core priorities and insight/reporting requirements.

• Consult with Business Intelligence and Data Engineers to gather data sets, inform on updated requirements and identify gaps in workflows.

• Develop executive level reporting and insight presentations, highlighting core areas for strategic opportunities aimed at growing service’s subscriber base.

• Automate tactical level reporting using Excel, Tableau, or other Data Visualization platforms

Qualifications:

• Has 3-5 years of experience in a high pace business in an analytical role.

• Exceptional expertise in data visualization and presenting data sets in easily digestible formats (PowerPoint, Google Data Studio, Tableau, etc).

• Understanding of SQL queries and confidence in navigating databases (Snowflake, Big Query).

• Understands media metrics and KPI’s (Media Spend, Conversions, Traffic) at a base level, especially as they relate to the growth of the business

Please submit a resume for immediate consideration.

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