Specialist, SEO

TITLE Specialist, SEO

DEPARTMENT Earned Media

DIVISION NP Digital Malaysia

LOCATION Hybrid – Kuala Lumpur, Malaysia

ABOUT OUR COMPANY

NP Digital (NPD) is a Global Award-Winning Performance Marketing Agency. In 2023 NPD was named a Campaign Magazine Global Agency of the Year, and was Adweek’s #7 fastest-growing large international agency. For a second consecutive year, we landed in the top 10% of Inc. 5000’s fastest-growing private companies. All while simultaneously maintaining employee satisfaction, which earned us an Inc. Best Workplaces award in 2022 and 2023.

NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.

NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.

ABOUT THE OPPORTUNITY

NP Digital has been on an incredible upward trajectory globally since its inception and has recently opened offices in Hong Kong, Singapore, Malaysia, Philippines in the past year to spearhead its expansion in APAC. Malaysia have been identified as key market to elevate NP Digital’s SEO capabilities and fuel business growth.

This is a unique opportunity to grow your expertise in SEO and take your career to the next level. This is a roll-up-your-sleeves position with strong potential for growth within the organisation as we scale across APAC.

To be considered, candidates must currently reside and be eligible to work in Kuala Lumpur and be fluent with reading and writing skills in English, Traditional and Simplified Chinese.

ABOUT THE RESPONSIBILITIES

As a SEO Specialist, you will be responsible for:

Day-to-day management of a portfolio of SEO accounts across multiple markets in APAC, ranging from startups/SMBs to Enterprises

Delivery of the scope-of-work agreed with clients

Implementation of data-backed SEO strategies to maximize business results

Reporting on SEO performance

Delivery and success of client KPIs under the supervision of NP Digital’s APAC SEO Manager

Key relationships will include NP Digital Prospects and Clients across APAC, NP Digital SEO Team regionally and globally, NP Digital team in Malaysia, Hong Kong and Singapore

ABOUT YOU

You’re a high achiever, with an ambition and drive to achieve success for your clients, your team and yourself. We would also like you to possess and demonstrate:

2-4 Years’ experience in organic search, within an agency environment preferred

Proficiency in SEO tools such as Ubersuggest, SEMrush, Google Search Console, Looker Studio, Ahrefs, Majestic, STAT, BrightEdge, etc. to analyze organic search and make specific recommendations supported by data

Experience in executing the following SEO deliverables & tasks:

Developing a holistic SEO strategy across different verticals

Technical SEO audits to identify technical & structural issues, as well as recommend improvements and fixes

In-depth keyword research and mapping

On-page audits & optimisation such as metadata development

Content ideation, planning, and optimisation

Competitive, keyword and content gap analysis

Off-page strategies such as link partnership identification & management

Strong knowledge of data analytics is required for this role

Track record in establishing excellent relationships with clients and internal stakeholders

Exceptional communication, presentation, writing, and organizational skills

An independent and pioneering attitude. You’re a self-starter, able to independently execute with minimal supervision in a fast-paced environment with rapidly changing priorities

Collaboration, agility, integrity

BONUS POINTS

Experience with Google Analytics and Adobe Omniture

ABOUT OUR CULTURE

We value our best-in-class company culture, which is results-driven, innovative, fast-paced and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:

Think Big

“Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.

Own It

“Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results.

Have Fun

“Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.