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The Salesforce Marketing Cloud Administrator is a seasoned professional contributor working under limited supervision responsible for designing, building, deploying, maintaining, consulting, researching, and answering questions related to technical direction and support for Salesforce Marketing Cloud solutions at an enterprise level. Implement solutions or component objects; translate and analyze business and user requirements into an optimal technical and business process design. Contribute to the resolution of technical problems and concerns related to the implementation and ongoing maintenance/updating of the enterprise Marketing Cloud platform, which carries a high level of business value and impact. Follow and deliver best practices across all domains used in the CRM and Marketing Cloud solutions at Purdue. Work closely with end users, business partners, and technical teams to provide solutions for business problems and improve existing business intelligence systems. Train end users and business partners. Proactively identify, build, and maintain relationships with business process owners and colleagues and produce quality deliverables on time and within budget.
If you are passionate about Salesforce and have a deep understanding of HEDA in a higher education context, we invite you to join our PanPurdue Salesforce team at Purdue University. Apply now to contribute to our mission of providing exceptional solutions to our higher education community.
This is a remote position.
This position has a target salary of $69,100 - $81,685 commensurate with education and experience.
About Us:
When you join Purdue University, you join a community that keeps moving forward. For more than 150 years, we’ve been known for not only our groundbreaking work in STEM research, but also for our collective imagination, ingenuity and innovation.
What We're Looking For:
Education and Experience Needed
Bachelor's degree or higher in marketing, communications, computer science, information technology, business, or related field
At least Four (4) – Five (5) years of experience using Salesforce Marketing Cloud. Extensive experience with Salesforce Marketing Cloud technical platform including Email Studio, Content Builder, Journey Builder, Automation Studio, Contact Builder, and Data Extensions. Understanding of Market Cloud best practices and familiarity with Salesforce.
Strong analytical and problem-solving skills, with an ability to develop creative solutions
Excellent project management skills with the attention to detail and ability to effectively prioritize work
An equivalent combination of education and experience will be accepted
Preferred:
One or more Salesforce certifications such as Marketing Cloud Administrator or Marketing Cloud Email Specialist
Understanding of content personalization and basic programming concepts (AMPScript). Experience in Agile methodologies and ability to quickly integrate into a Scrum Team
Skills Needed:
Converting communication plans into comprehensive marketing automation workflows
Applying critical problem solving to deliver custom communication solutions
Ensuring a secure data environment and transmission practices that adhere to university guidelines
Conducting training and cultivating power users among the greater Marketing Cloud users across campus
Working in a highly collaborative environment with professionals in creative/design, data management, analytics, and other marketing related fields
Sound understanding and foundation of general IT development standards and specific Salesforce related methods and best practices
Excellent oral and written technical, communication and interpersonal skills
Proven ability to manage multiple projects simultaneously in a deadline-driven environment
Demonstrated ability to work independently with limited supervision on daily tasks and projects and to coordinate the work of others
Ability to:
take initiative and follow through to a satisfactory resolution of an issue
explain technology issues and work progress to both technical and non-technical staff
provide support for applications after hours and on weekends as needed
maintain an understanding of trends in CRM information technology, system development, project management, best practices, and methods
Preferred:
Proven technical expertise on Salesforce and related technologies
Experience using Distributed Marketing or Marketing Cloud Intelligence reports
Additional Information:
Purdue University will not sponsor employment authorization for this position
A background check will be required for employment in this position
FLSA: Exempt (Not Eligible for Overtime)
Retirement Eligibility: Defined Contribution Waiting Period
Purdue University is an EEO/AA employer fully committed to achieving a diverse workforce. All individuals, including minorities, women, individuals with disabilities, and veterans are encouraged to apply
Benefit Statement: Purdue University offers a substantial Benefit Package including medical, dental, and vision insurance as well as a generous paid time off package for sick and vacation days
Who We Are:
Purdue is a community built on collaboration, with global perspectives, Boilermaker pride and endless opportunity to live, learn and grow. Join us and contribute to our culture.