Email Campaign AND CRM Manager

Job Title: Email Campaign & CRM Manager

Job Location: Midtown NY

· Expertise in translating non-technical campaign content needs into technical solutions within an ESP environment (vendor-side marketing experience a plus)

· Expert understanding of and experience using an ESP templating language such as Braze’s Liquid, Sailthru’s Zephyr, or Salesforce’s AMPscript will be viewed as a major advantage.

· Familiarity with various digital marketing tools and platforms (i.e., Movable Ink, LiveIntent, SheetDB), with the ability to integrate these into dynamic content projects.

· Strong ability in coordinating campaign measurement and tracking, with experience in tools like Kochava.

· Experience managing API-powered transactional email campaigns, including development, testing, and quality assurance.

· Proficiency in project management and documentation, especially with Atlassian tools like Jira and Confluence and standalone project tracking tools like Asana and Airtable.

· Strong understanding of how data flows between marketing platforms, tools, and databases and the ability to use this knowledge to manage measurement, content, and targeting projects in CRM.

· Exceptional problem-solving skills and the ability to conduct thorough quality assurance checks on data and technical implementations.