Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.
Role
Area Sales Manager
Job Level/ Designation
M2
Function / Department
Sales & Distribution
Location
MPCG
Job Purpose
To manage and drive sales through distribution in order to attain market leadership in the given territory, through growth in net sales and revenues.
Key Result Areas/Accountabilities
Sales
Deliver sales target for all products (voice-prepaid / post-paid, data, VAS, handsets etc.) by executing the distribution strategy at the channel partner level
Ensure quality of acquisition through the distribution channel
Ensure availability of stock at retail while adhering to the norms
Competition Tracking – programs & structures
Execute promotional activities for channel partners to drive sales and build market credibility
Revenue
Achieve revenue target for the distribution channel across all products
Distribution expansion and extraction
Achieve retail (MBO) expansion targets through increase in number of outlets in existing and new geographies
Identify and develop new channel partners
People
Resolve channel-specific issues within specific timelines
Keep motivation levels high through regular meetings with distributors, retailers and off-roll sales representatives
Ensure sound coaching to RMs and distribution partners to enhance overall effectiveness
MD/AD/SD Management (owns the CP as a business entity)
Infrastructure negotiations – DSE Quality/Quantity
Working Capital (investment in business) alignment
ROI management
Primary Billing
Sizing corrections/territory dimensioning
Problem Solving
Performance trends & reviews
HSW Compliance
Ensure that the HSW norms are adhered to
Key performance indicators
Achievement of key targets in the distribution network (Sales, Revenue) in the territory
• Achievement of retail outlet (MBO) expansion targets
• Execution of distribution strategies and plans
• Development and retention of team members
• Performance management of RMs and distributors
• VF Way Adherence Score aligned to norms defined from time to time
Core Competencies, Knowledge, Experience
Critical Success Factors
Continuous Learning & Empowering Talent
Building Team Commitment
Communicate with care
Leads Decision Making & Delivering Results
Builds Strategic Relationships & Organizational Agility
Analytical Thinking
Threshold Functional Competencies
Sales Planning & Forecasting
Negotiation
Working with Partners
Differentiating Functional Competencies
Solving Problems
Must have technical / professional qualifications
Graduate : Mandatory
Preferably full – time post - graduation in business management/MBA
Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership