Senior SEO Specialist

Job Description

Job Title: SEO Specialist

Location: Midtown Manhattan

Company: Nowaday!

About Us: Nowaday is a dynamic and rapidly growing Vintage Car Tour company committed to delivering exceptional vintage car tours through out Manhattan. We pride ourselves on our innovative approach and commitment to excellence. As we expand our online presence, we are seeking a skilled and experienced SEO Specialist to join our team and help drive our digital success.

Job Description: As an SEO Specialist at Nowaday, you will play a crucial role in developing and implementing effective search engine optimization strategies to improve our organic search visibility, drive website traffic, and enhance our overall online presence. You will collaborate closely with cross-functional teams, including content creators, developers, and marketers, to ensure that our website and online content are optimized for maximum visibility and engagement.

Responsibilities:

Conduct keyword research to identify strategic target keywords and phrases.

Develop and implement on-page and off-page optimization strategies to improve organic search rankings and drive qualified traffic.

Optimize website content, including meta tags, headers, URLs, and image alt text, for improved search visibility.

Perform technical SEO audits to identify and resolve issues that may impact website performance and rankings.

Monitor and analyze website performance using SEO tools and analytics platforms.

Provide recommendations and insights based on SEO analysis to improve website structure, user experience, and conversion rates.

Collaborate with content creators to develop SEO-friendly content that aligns with target keywords and user intent.

Stay up-to-date with industry trends, search engine algorithm changes, and best practices in SEO.

Keep track of competitors' SEO strategies and identify opportunities for improvement.

Provide regular reports on SEO performance, rankings, and website traffic to stakeholders.

Requirements:

Proven experience as an SEO Specialist or similar role, with a strong track record of successful SEO campaigns.

In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.

Proficiency in SEO tools and platforms, such as Google Analytics, Google Search Console, SEMrush, Moz, or similar tools.

Familiarity with HTML, CSS, and website development principles.

Strong analytical and problem-solving skills, with the ability to interpret data and provide actionable insights.

Excellent written and verbal communication skills.

Ability to work independently and collaboratively in a fast-paced environment.

Up-to-date with the latest trends and developments in SEO.

Preferred Qualifications:

Bachelor's degree in Marketing, Computer Science, or a related field.

Certification in SEO or related digital marketing fields.

To Apply: If you are a results-driven SEO Specialist with a passion for driving organic growth and improving search engine visibility, we would love to hear from you. Please submit your resume, along with a cover letter highlighting your relevant experience and achievements.

Nowaday is an equal opportunity employer. We value diversity and inclusion and are committed to creating an inclusive and supportive work environment for all employees.Company Description

We serve New York City residents and its visitors through guided tours of Manhattan in classic cars from the 1920s and 1930s.