Job Description
Summary
Under the direction of the Director of Marketing, the Product Manager is responsible for overseeing the development and management of our product lines from conception to launch. This role requires strong leadership, strategic thinking, and a deep understanding of both customer needs and market trends.
Essential Duties and Responsibilities
Develop and execute product strategies that align with the company's goals and objectives
Conduct market research and analysis to identify emerging trends, competitive landscape, and customer needs
Define clear and concise product requirements, user stories, and acceptance criteria
Plan and execute product launches, including coordinating with marketing and sales teams to drive adoption and achieve revenue targets
Work closely with cross-functional teams including engineering, design, marketing, and sales to drive product development and launch
Track and analyze key product metrics to measure performance and identify areas for improvement
Create and maintain a product roadmap outlining feature priorities, timelines, and dependencies
Collaborate with engineering to ensure timely and high-quality delivery of product features
Prioritize features and enhancements based on customer feedback, market demand, and business objectives
Gather customer feedback through various channels and incorporate it into the product development process
Anticipate and mitigate potential risks and challenges throughout the product lifecycle
Continuously improve product features and processes based on learnings and feedback
Other duties as assigned
Job Posted by ApplicantPro