Digital Marketing (Sr. Executive) - IT company

"Designation: Digital Marketing Sr.Executive

Job Description:

Digital marketing Sr.Executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website.

Responsibities:

-Manage company website

-Oversee management of all digital channels

-Manage day-to-day messaging/posts

-Design, build and maintain our social media presence

-Provide customer service by answering questions and concerns when necessary

-Conduct and report analysis of site and social traffic

-Fix any errors or bugs in online content

-Edit and post videos, podcasts and audio content to online sites

-Create online banner adverts and oversee pay per click (PPC) ad management

-Establish and monitor ROI and KPIs

-Create, maintain, and implement digital marketing and editorial calendars

-Maintain effective, cohesive, and engaging brand messaging

-Update and manage company blog, e-newsletter, and social media (including regular posts, news, job listings, etc.)

Requirement:

Exp : 1 - 2 years

Qualification: Any Graduate or Bachelor’s degree in marketing, communication, or related field

Job –Type: Full-Time

Skills:

-Excellent written and verbal communication skills

-Strong familiarity with the business applications of social media platforms (Facebook, Twitter, YouTube, LinkedIn, etc.)

-Proven working experience in digital marketing

-Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

-Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate