Channel Partnership Manager

Job Description

This role is for someone who understands how to create repeatable partner motion. Recruit the right partners, activate them fast, and drive a consistent pipeline.

KEY RESPONSIBILITIES

Channel Strategy and Revenue Ownership

Own channel-led pipeline and revenue targets for assigned regions/segments.

Build a clear partner plan: partner types, ICP, outreach strategy, onboarding flow, and quarterly execution.

Create predictable partner sourcing and activation motion, not just one-off partnerships.

Partner Acquisition and Onboarding

Identify and recruit high-fit partners such as resellers, agencies, consultants, system integrators, CRM implementers, and IT service providers.

Qualify partners using structured criteria (reach, vertical fit, capability, deal velocity potential).

Lead partner onboarding from start to activation: pitch, commercial alignment, agreement process, and first opportunities.

Partner Enablement and Activation

Train partners on KrispCall positioning, product capabilities, pricing basics, and demo readiness.

Build partner playbooks: outbound messaging, use cases, objection handling, demo scripts, and lead sharing process.

Ensure partners can generate and close opportunities independently, with KrispCall support when needed.

Co-selling and Deal Execution

Work with partners on joint pipeline building and deal execution.

Support partner-driven deals: discovery, solutioning, demos, proposal coordination, and closure.

Maintain deal hygiene and ensure accurate tracking across stages in CRM.

Partner Success and Relationship Management

Run regular partner check-ins, pipeline reviews, and joint GTM planning.

Drive partner performance through clear goals: leads, meetings, demos, and closed-won revenue.

Solve partner blockers quickly: product gaps, collateral gaps, pricing concerns, process delays.

Reporting and Forecasting

Maintain accurate reporting on partner pipeline, conversion rates, and revenue contribution.

Track partner health metrics: activation time, deal velocity, and repeatability.

Share insights with internal teams to improve partner program, messaging, and enablement.

Events and Ecosystem Presence

Represent KrispCall at relevant industry events, partner meets, and networking sessions.

Use events as a partner acquisition and activation channel, not only lead collection.

Capture learnings and opportunities clearly for internal follow-up.

QUALIFICATIONS AND EXPERIENCE

3 to 6 years of experience in channel sales, partnerships, alliance management, or B2B SaaS sales with channel exposure.

Proven track record of building pipeline and revenue through partners.

Experience working with SMB or mid-market partners is a plus.

Familiarity with SaaS selling motion, partner ecosystems, and basic CRM discipline.

SKILLS REQUIRED

Partner recruitment and relationship building

Partner enablement and activation

Strong business communication and negotiation

Pipeline management and forecasting

Ability to run structured partner programs and processes

Comfortable representing the company externally at events and partner meetings

Strategic thinking with hands-on execution

WHAT WE OFFER

Competitive salary with performance-linked incentives

Ownership of a high-impact growth channel at KrispCall

Strong growth path into Head of Partnerships or Regional Channel Lead

Exposure to a fast-moving SaaS environment with real autonomy

Access to events, partner ecosystems, and strategic GTM initiatives