Sr. Technical Analytics Consultant

Job Description

Role Overview:

A Senior Technical Analytics Consultant is responsible for translating business objectives into scalable analytics solutions by combining expertise in data tracking, implementation, analysis, and strategic consulting. The role bridges business, product, marketing, and engineering teams to ensure reliable data collection, actionable insights, and data-driven decision making.

Key Responsibilities:

Analytics Strategy & Consulting:

Understand client/business objectives, KPI, and measurement needs

Develop analytics measurement frameworks and tracking strategies

Ensure tracking quality and data accuracy across platforms

Translate business questions into measurable metrics and dashboards

Provide strategic recommendations based on data insights

Align analytics initiatives with business growth objectives

Identify opportunities for growth, optimization, and risk mitigation

Marketing & Performance Analytics:

Support campaign tracking and attribution analysis

Improve marketing measurement reliability

Support audience and conversion optimization initiatives

Project & Stakeholder Management:

Lead analytics projects end-to-end

Manage stakeholder communication and expectation alignment

Facilitate requirement gathering and solution discussions

Present findings and recommendations to strategic/business teams

Ensure timely project delivery and documentation quality

Leadership Responsibilities:

Commits to spending daily time in personal development and growth.

Able to motivate themselves to learn new concepts quickly and in depth.

Core Skills & Competencies:

Product Knowledge (Google products: Google Analytics, Google Tag Manager, Google Cloud Platform, etc):

Preferred to have background knowledge on Google products and/or able to grasp and learn new concepts quickly and in depth.

Preferred to have experience with digital marketing fields.

Technical Skills:

GA4 implementation & analysis:

GTM setup and debugging

Familiar with SQL / data querying

Web/app tracking architecture

Data visualization tools (e.g. Looker Studio, Tableau, Power BI)

Understanding of attribution and marketing analytics

Understanding of frontend/backend tracking flows

Strategic & Business Skills:

Strong analytical and problem-solving mindset

Ability to connect data insights to business impact

KPI and measurement planning

Stakeholder management and consulting skills

Presentation and communication skills

English public speaking skills and business writing skills required.

Character:

Ability to work under pressure and tight schedule.

Ability to work with minimal supervision and keep supervisors informed.

Ability to work well in both individual and team environment.

Ability to communicate in clear and concise terms.

Ability to develop clear, unique and precise data analyses.

Ability to be proactive when given tasks.