Loyalty Specialist

Position Title

Loyalty Specialist

Location

Doha, Qatar

Qualification Requirements

Bachelor’s Degree in Marketing, Business Administration, Communications, or related field

Experience Requirements

Minimum 8 years of relevant experience in loyalty programs, customer engagement, marketing, or brand management

Experience in retail, hospitality, telecom, aviation, or customer-focused industries preferred

Job Purpose

The Loyalty Specialist will be responsible for developing, managing, and enhancing customer loyalty initiatives to improve customer retention, engagement, and brand value. The role involves supporting loyalty campaigns, customer communication strategies, reporting, and digital engagement activities while ensuring alignment with brand identity and business objectives.

Key Responsibilities

Manage and support customer loyalty programs and engagement initiatives

Develop creative content and copywriting materials for loyalty campaigns, promotions, and customer communications

Prepare professional presentations, reports, and campaign performance summaries

Ensure all communications align with company brand identity and guidelines

Monitor loyalty program performance and analyze customer engagement data

Generate analytical reports and provide recommendations for improving customer retention and satisfaction

Coordinate with marketing, digital, and customer service teams for campaign execution

Support digital communication channels including email marketing, mobile applications, social media, and web platforms

Track customer trends, campaign effectiveness, and loyalty KPIs

Assist in planning customer engagement activities, promotional campaigns, and special events

Maintain accurate records and ensure timely reporting to management

Ensure compliance with company policies and customer data confidentiality requirements

Required Skills

Strong copywriting and presentation skills in English and Arabic

Good understanding of brand identity and customer engagement strategies

Strong reporting and analytical thinking abilities

Familiarity with digital channels and online customer engagement platforms

Excellent communication and interpersonal skills

Proficiency in Microsoft Office applications, especially PowerPoint and Excel

Ability to manage multiple projects and meet deadlines

Strong organizational and problem-solving skills

Preferred Competencies

Experience with CRM and loyalty management systems

Knowledge of customer behavior analysis and campaign performance tracking

Creative mindset with attention to detail

Ability to work independently and within a team environment