Experienced Motor Vehicle Sales Associate

Job Description

Essential Functions

• Models the values and guiding principles of our dealership;

• Work with Sales Manager and team to meet monthly and annual objectives, as well as individual quotas;

• Greet each customer using the "CUSTOM" sales process;

• Communicate, cultivate, and document customer and prospective customer activity using the CRM;

• Work to attain new and used vehicle sales quotas as agreed upon with the sales manager.

• Cross-sell additional parts, accessories, HOG memberships, F&I products, warranty & service contracts, etc.;

• Maintain profit margin objective for all vehicle sales.

• Follow procedures to ensure timely and proper completion of all paperwork.

• Follow procedures for quick and efficient handling of warranty items, including tagging and proper storage of these items.

• Introduce new customers to the service, parts, general merchandise, and F&I department personnel;

• Present the features of all products to customers along with benefits, and advantages over competing brands;

• Participate in training related to the dealership, customer service, and sales, as required;

• Support, promote, and get involved in the Help Sell, and Motorcycle Referral programs;

• Act as an Ambassador to the dealership, and for the Harley-Davidson brand.

Job Specifications

Physical and Mental Demands:

• Constantly moves around the dealership for > 75% of shift;

• Frequently operate computer, or other office equipment;

• Occasionally moves motorcycles weighing greater than 500 to over 950 lbs.;

• Occasionally work more than 8-hours per day, and on the weekends.

Working Conditions:

• Frequently exposed to loud noises, fumes, and other toxic chemicals.

Position Requirements:

• High school diploma, or equivalent;

• Knowledge and experience with a sales environment, and the Harley-Davidson brand;

• Excellent communication, and demonstrated closing skills;

• Flexibility to meet the demands of the season, or event;

• Maintain a valid driver license with motorcycle endorsement, and clean driving record.