SEO Specialist

Job Description:

1. Develop and execute SEO strategies to ensure brand keywords rank prominently on search engines, strengthening brand visibility and credibility.

2. Optimize website content and landing pages around high-conversion keywords such as Slot, Casino, and Bonus, driving organic traffic and user registrations.

3. Conduct keyword research and competitive analysis to identify high-value search opportunities in the Philippine market.

4. Improve on-page SEO, including site structure, metadata, and content optimization to enhance search engine performance.

5. Monitor SEO performance through tools and analytics, tracking keyword rankings, organic traffic, and conversion performance.

6. Provide regular SEO performance reports and optimization recommendations to continuously improve search visibility and user acquisition.

Qualifications:

1. 3+ years of experience in SEO, preferably in gaming, entertainment, or high-competition industries.

2. Strong understanding of search engine algorithms, keyword strategy, and on-page/off-page SEO optimization.

3. Experience with SEO tools such as Google Search Console, Ahrefs, SEMrush, or similar platforms.

4. Data-driven mindset with the ability to analyze search trends and optimize content based on performance data.

5. Strong content planning skills and familiarity with high-intent keyword targeting strategies.