We are seeking an experienced and strategic Marketing Manager to lead the planning, development, and execution of marketing initiatives that drive brand growth, customer acquisition, and revenue. The ideal candidate will oversee marketing campaigns, manage a team, analyze performance metrics, and align marketing strategies with overall business objectives.
Key Responsibilities
Develop and implement comprehensive marketing strategies and annual plans
Lead and manage digital and offline marketing campaigns
Oversee brand positioning and ensure consistent messaging across channels
Manage and mentor the marketing team
Plan and monitor marketing budgets and optimize ROI
Conduct market research and competitor analysis
Collaborate with sales, product, and leadership teams to drive growth
Oversee content strategy including website, social media, email, and advertising
Track campaign performance using analytics tools and generate reports
Build partnerships with agencies, vendors, and media partners