SEO MANAGER

As an SEO Manager, you will be responsible for developing and implementing local SEO

strategies that drive traffic, increase rankings, and improve conversions for our clients. You’ll

collaborate with content, web development, and the SEO Director to ensure best practices and

cutting-edge tactics are in place. This role requires a deep understanding of technical SEO, on-

page and off-page optimization, local SEO, and analytics.

Key Responsibilities:

Manage, train, and mentor a small team of SEO and copywriting professionals.

Conduct comprehensive audits of existing clients’ website/SEO performance, and

execute on those findings.

Optimize website structure, metadata, and content to enhance search engine rankings

for existing clients.

Implement and refine local SEO strategies for clients.

Determine site structure and ideal service pages for new clients based on audits of their

existing website structure and performance

Optimize content written by our copywriters while maintaining consistency in content

structure and formatting to enhance user experience and search engine rankings.

Manage and inform on link-building strategies and outreach initiatives.

Stay updated on algorithm changes and industry trends to adjust strategies accordingly.

Qualifications and Skills:

In-depth knowledge of local SEO best practices

In-depth Knowledge of on-page SEO best practices, including keyword placement,

content formatting, and internal linking.

Strong skills in content writing/editing, with the ability to make minor to medium changes

in content, both for search engines and the reader.

Experience running comprehensive audits, including technical, content performance, site

structure, etc.

Experience managing and optimizing Google Business profiles, preferred.

Experience using Google Search Console, GA4, SEMrush, Screaming Frog, and more

to gather data to inform on SEO strategies.

Strong attention to detail with the ability to follow structured guidelines and implement

strategic plans…

Excellent written and verbal communication skills

Experience:

Minimum 5 years of experience as an SEO specialist, manager, or similar role.

Strong experience in local SEO required

Experience managing a small team

Experience working for a marketing agency preferred

Working Hours:

8:00 am to 5:00 pm Central Standard Time