Assistant Manager, Marketing Communication (Myanmar Branch)

Position Summary

Role and Responsibilities

Responsibilities

Invest in Brand with Volume growth, Channel Revenues and Profit

Develop key Distributors/Dealers and increase distribution coverage.

Formulate Pricing Strategy/structure, stabilize trade price and margins. Price Protection

Establish product positioning position with marketing activities to support the market position and develop strong business relationships with existing channels.

Set up Channel Structure. Plan and set up a routing list covering high & medium volume customers.

Execute and achieve the set daily objectives for Channel, distribution, range selling, promotional programs and customer stock weight.

Drive market share in accordance to the targets; define and maintain the strategic direction of business plan to drive higher business contribution and ensure effective coverage of assigned accounts.

Interface on product category business policies and directions with the marketing department within the company.

Monitor category and product performance versus targets at the customer, evaluate the impact of strategic and tactical initiatives, and take corrective action as needed, to insure achievement of business goals

Accountability for the end to end sales and implementation process to ensure successful delivery of deals.

Innovative approach to business and building partnerships

Performs other duties as assigned by management /direct supervisor

Skills and Qualifications

Qualifications

Degree in Business Administration or related fields

Minimum of 5 years in channel management/marketing management/product marketing experience, preferably proven experience in competitive companies or other related customer driven organizations.

Demonstrated ability to set clear expectations and communicate effectively

Proven track record of success in sales and marketing environment,strong planning and organizational skills

High Customer orientation: recognition and credibility with the customer as a trusted, collaborative and productive partner.

Strategic thinking and able to execute to operation task, in-depth knowledge of corporate market needs and skilled in addressing them.

Good Attitude with ability to perform well under high pressure

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R114584