Sales Marketing
Resume:
Matthew N. Hertz
**** ** **** ***** *******, FL *3351
*********@*****.***
WORK
EXPERIENCE
*/** – Present Root The Android, Sunrise, FL
Owner
Responsible for all day to day operations, marketing, advertising, scheduling,
innovation, expansion, and sales.
Optimize and customize Android phones/tablets to fit the needs of our clients.
Develop seminars and webinars to teach our clients how to use their device
based on the clients' knowledge base.
Develop and set up cloud services in order to keep all of our clients'
electronics in sync.
Reached our 12 month goal of 5,000 devices in 9 months, while expanding
reach from local to nation wide.
6/08 - 08/10 ADF Companies Inc., West Palm Beach, Florida
Marketing Director and Area Manager
Accountable for identifying key demographics, deciphering which market
segments are top priority, and presenting solutions that maximize our
exposure to those particular segments.
In charge of coordinating all print, television, and radio media to ensure on
time distribution and accuracy.
Developed, launched, and grew the localized social media marketing
campaign.
Created a landing page and optimized all Florida locations in order to
increase our internet presence and online sales.
Responsible for developing and executing localized marketing strategies in
order to increase revenue and overall market share.
Developed “grass roots” initiatives including business to business
promotions, social media implementation, and a University marketing plan
which yielded greater exposure to our target demographic.
Increased the area's revenue by 15% annually.
Skilled in SEO, SEM, and social media marketing.
Managed the day to day operations of 8 restaurant locations.
8/07- 4/08 StrategyCorps LLC., Brentwood, TN
Senior Bank Consultant
Consulted and provided custom solutions for financial institutions ranging
from $2 billion up to $5 billion in assets.
Responsible for meeting with, profiling, recommending, and implementing
marketing solutions to bank owners, presidents, and CEOs in order to
increase bank profit.
Assisted in developing unique marketing strategies with a focus on ease of
implementation.
Analyzed the bank’s entire deposit product line in order to project additional
revenue and tailor fit a deposit product array that best fit the bank’s needs.
Responsibilities included product launch, training of all bank employees, and
constant follow up to insure continued success.
5/04 – 6/07 WACHOVIA BANK, N.A., Gainesville, Florida
Licensed Financial Specialist and Officer
Responsible for originating consumer, commercial loans, and mortgages.
In charge of acquiring large personal and commercial accounts in order to
facilitate a long lasting relationship.
Consulted small businesses in order to increase their productivity based on
our product line and their needs.
Consistently exceed monthly deposit and loan goals by more than 100%.
Personally responsible for balance sheet growth of 120% in 2006.
Skilled in credit analysis, loan underwriting and internal/external/phone sales.
Successfully marketed myself, using all available resources, in order to
increases sales and overall reach
Held and maintained my series 6, series 63, and Life, Health, and Variable
Annuity licenses throughout my employment
EDUCATION
1999 -2003 UNIVERSITY OF FLORIDA, Gainesville, Florida
Degree: Bachelor of Arts, Marketing
1995 - 1999 NOVA HIGH SCHOOL, Davie, Florida
Graduated with honors
References available upon request
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