GARY M. MULCAHY
**** ********** *****, *******, ** 48609
989-***-**** ********@*****.***
DIRECTOR OF SALES & MARKETING
Strategic Planning / LTAs / Account Management
Budgets / P&L / Business Development / B2B
Turnarounds / Solution Selling / CRM
Competitive Analysis / Green Tech / OEM
International
I turned around sales within two years for a
struggling company, tripling revenues. I boosted
market share by developing aggressive market
penetration plans. Industries I have been
successful in serving include: semiconductor,
solar energy, refractory, and precision
machining. I have recruited and led a highly
successful sales organization of direct sales,
sales reps and distributors. Skills I offer
include:
- Setting and exceeding sales goals
- Increasing market share in difficult
environments
- Leading entry into new market niches
- Negotiating profitable long-term sales
contracts
- Training and motivating highly effective sales
teams
I attended The Pennsylvania State University,
earned an AA degree in Business Administration
and have just a few courses left to complete a
BS degree in Business Management. Have attended
multiple sales, marketing and leadership
programs. My customers and employers have
described me as a customer/service oriented
sales leader who can be creative in developing
new sales solutions and opportunities.
SELECTED ACCOMPLISHMENTS
Promulgated major sales swing. Recruited by
Carbone Lorraine North America (CL) to reverse
sharp sales decline. Conducted extensive market
analysis, then created and implemented both long
and short-term sales plans with aggressive sales
targets and budgets. Within two years tripled
sales and over the long-term increased sales an
average annual rate of 29%.
Improved quote conversion rate 40%. Responses to
CL customer quotes were taking too long,
resulting in loss of business or dissatisfied
customers. Created Prior Customer Questionnaire
which clarified quote details and connected CL
engineering with customer technical staff early
in the process. Product quotes met customer
needs more precisely and were responded to
quicker. Conversion rate and customer
satisfaction levels rose dramatically.
Improved demand forecasting capabilities. CL
needed to improve forecasting of raw materials.
Through researching customer needs, determined
many accounts looked for long-term supply chain
solutions. Negotiated $5M in long-term
agreements that offered customer cost-effective
alternatives, improved CL margins, and improved
forecasting capabilities
Increased sales 20% during Chapter 11. United
States Graphite filed for Chapter 11 protection
three times. Customers were nervous about
placing orders with USG. Established clearly
defined objectives to maintain key accounts. In
spite of competitions tales of impending
closure of company, was able to grow key
accounts in five states, increasing sales and
customer satisfaction.
Created aggressive sales plan, driving sales up
300%. CL market share in North America had
remained stagnant for a number of years.
Developed Target Market plan identifying key
accounts. Created call lists and personally
contacted account decision makers. Established
appropriate sales and technical teams to make
presentations to targets. Increased sales over
300% and market share by 5%.
CAREER HISTORY
Director, Sales & Marketing, Carbone Lorraine
North America, 1992-2009. ISO9001 and 14001
certified manufacturer of graphite products and
other high temperature specialty materials.
Developed and led long-term sales strategies in
12 countries through direct sales, international
CL affiliate business units and outside sales
rep organizations. Managed sales budgets to $30M
and staff to 15.
National Sales Manager, United States Graphite
Corp., 1982-1992. Executed LTAs even during
Chapter 11 filings, maintaining constant
revenue stream. Oversaw all sales activities by
direct sales, outside sales reps and
distributors. Managed sales budgets to $10M and
staff to 10.
Personal Interests: I enjoy playing golf and
basketball.