Sales Project

CHRISTINE SOTELO

**** ****** ****, *** ****, CA *5123

Phone: 408-***-**** E-mail: ****************@*****.***

Education

Grenoble Graduate School of Business (France), Masters in International Business, March 2010

Triple Crown accreditation - AMBA, EQUIS and AACSB

San Jose State University, Bachelor of Science, June 2005

Major in Business Administration

Professional Experience

General Electric Healthcare, Paris, France January 2009–January 2012

Marketing and Communications Specialist

• Supported 150+ Clinical Education Specialists and their Sales departments with all marketing materials including but

not limited to: brochures, catalogs, presentations, customer testimonials, white papers, product sheets, case studies

• Authored outline and content of the Clinical Education Webpage www.gehealthcare.com/clinicaleducation.

• Lead a project to rebrand the Clinical Education department that included reworking institutional ideas, and providing fresh concepts, images and taglines.

• Led internal communication to 1000+ employees worldwide via corporate newsletters.

• Managed external communication campaigns both offline (at international medical congresses and symposiums) and online via email and website to Europe, Middle East, Africa, and Russia (EMEA) customers.

• Worked closely with Global Legal and Regulatory departments to create materials in line with restrictions.

• Developed a customer satisfaction survey in over 30 languages throughout EMEA to track NPS (net promoter score) per department, product and region. Feedback within 9 months from over 1000 customers, in over 40 countries.

• Executed a competition analysis based on General Electric’s 3 largest competitors to assess GE’s SWOT (Strengths, Weakness, Opportunities and Threats)

Media Plus Consulting, Kenya/Malaysia June 2005-Decemeber 2006

International Sales Consultant

• Sent on 6 month projects in Kenya and Malaysia to develop reports aimed at bolstering investment in emerging 3rd world economies for publication in mainstream media channels including but not limited to; Wall Street Journal, Financial Times, Associated Press

• Accountable or management of project budget in order to research economy of country, identify high profile companies to showcase successful business environment, training of new employees, and Travel and Logistic expenses

• Conducted editorial and commercial interviews with high officials from the government (e.g. prime ministers), business associations and business leaders and collaborated with copywriters to produce final product.

• Projects culminated in articles and clips that were picked up by mainstream media and garnered over $300,000 in advertiser commitments

• Was selected to provide train 15+ employees in project locations

KBWB Your TV 20 San Francisco, CA January 2005–June 2005

Sales Assistant

• Provided Account Managers with the nelson ratings during the airtimes of their advertisers

• Compiled Spreadsheets which provided an overview of clienteles air times, length, and demographic of audience

• Broad range of responsibilities included daily communication with the clients and media agencies, as well as handling contracts and orders, invoicing, and data entry.

American Lung Association, San Luis Obispo, CA January 2001- April 2003

Internship 2001, Salaried Project Director 2002-2003

• Presented/negotiated with the Education Board of Trustees regarding proposed tobacco law

• Successfully passed restricted smoking law which acted as a benchmark for other campuses

• Organized and trained a local youth coalition of eight people

• Acquired the support of major organizations and donors to support the ALA’s effort

Skills

Language: Proficient in French, Conversation Spanish

Software: Microsoft Office (Word, Excel, PowerPoint, Outlook), Adobe Photoshop, Google Analytics

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