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Donna Vetrano
**** **** *** **** *****, Apt. 11101
Houston, Texas 77027
Mobile: 713-***-****
E-mail: ********@*****.***
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Objective
Provide expert communications counsel and strategic execution to achieve key business objectives.
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Education
21 hours toward MA, Communication Studies
St. Mary's University, San Antonio, TX
BA, Journalism; minor, photography
Sam Houston State University, Huntsville, TX
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Employment History
Argo Group International Holdings Ltd., Aug. 2007 – present
Corporate Communications Director
• Responsible for developing and implementing strategic corporate communications plan for $2.5 billion dollar publicly traded global company.
• Manages strategic employee communications support for 10 operating companies (including a Lloyd’s syndicate) in 20+ locations.
• Led development of employee communications strategy and tactical implementation in international re-branding effort (2008); re-built intranet (2009) and manages corporate-level content (Sharepoint platform).
• Writes all press releases and manages distribution through Business Wire; responds to media inquiries.
United Services Automobile Association (USAA), Jan. 1993 – July 2007
USAA, Operational Member Communications Director, Aug. 2003 – July 2007
• Managed 11 employees, oversaw quality and effectiveness of all operational electronic and print (post-marketing) communications to 7.3 million members; worked with legislative affairs department to develop targeted communications to members regarding proposed legislation.
USAA, Communication Management Office Director, June 2001 – Aug. 2003
• Provided strategic communication counsel to executive management (chief financial officer, corporate planning officer); developed communication plans and implemented tactics.
USAA, Property & Casualty Co. Employee Communication Adviser, Feb. 2000 – June 2001
• Provided strategic communication advice and tactical support to P&C president on various P&C-wide initiatives, including several reorganizations.
USAA, Employee Communications Issues and Project Manager, Sept. 1993 – Feb. 2000
• Provided strategic execution of various high visibility projects including announcement and opening of new Western Operations Center (Phoenix Office); managed all HR communications; edited manager publication; developed communications module for project management class; developed and led quality improvement program for 150 corporate communications employees.
USAA, Life & Health Marketing Promotions Specialist, Jan. 1993 – Sept. 1993
• Wrote, edited, and oversaw design and printing of Life Company member newsletter, annuity brochures, and first cross-company marketing piece for new parents.
Southwest Texas Methodist Hospital, July 1986 – Oct. 1993
Public Relations Assistant Director, July 1989 – Oct. 1993
• Managed and directed daily operations and routine tasks supporting public relations, print shop and mailroom staffs; planned and executed all special events; coordinated media for annual black-tie fundraisers; responded to legislative issues affecting healthcare; continued to write all content and produce employee newsletter.
Coordinator/Special Events and Employee Newsletter Editor, July 1986 – July 1989
University Hospital, Sept. 1984 – April 1986
Publications Writer
• Responded to external media inquiries on daily basis; wrote and photographed for internal newsletter and external magazine; processed and printed all photo work in internal lab.
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Skills
• Persuasive writer -- able to translate complex language and concepts into engaging, actionable content for any audience,
• Expert internal/external communications planning -- develop communication strategies and execute tactical solutions.
• Social media champion.
• Comfortable with ambiguity, creative problem solver, organized project manager and relationship builder.
• A leader with a strong process and project management orientation.
• Proficient in MS Office Suite, Sharepoint, social media; able to quickly learn new technology.
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Professional Organizations
• Member, International Association of Business Communicators (IABC)
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Characteristics
• Dedicated, enthusiastic professional who takes pride in work.
• Able to balance stress with sense of humor.
• Enjoys juggling many high-profile projects simultaneously; organized.
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