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E-commerce marketing manager, Web site manager, Digital marketing mana

Location:
Santa Monica, CA, 90402
Posted:
March 10, 2012

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Resume:

ADAM CORNFELD

************@*****.***

424-***-****

Operations, Marketing, and Technology Manager with longstanding experience leading business development and account management initiatives. Translates market trends and customer needs into new promotional and marketing processes, including the creation of Web sites, blogs, E-mail campaign, databases, reporting, and social media. Professional expertise includes extensive practiced knowledge of best practices in product and business development. Specializes in engaging and managing profitable customer relationships to generate new customer interest and revenues. Fluent in Hebrew. Notable professional achievements include:

*Developed business opportunities from inception to completion; managed product development, marketing, and promotional initiatives that grew company sales to over $3.5 Million per year.

*Architected shopping cart applications, blog platforms, and inventory processes used in the marketing and promotion of a jewelry and accessories collection valued at over $1.5 Million.

PROFESSIONAL EXPERIENCE

PARAMOUNT COLLEZIONI, INC., Hallandale, Florida 2000 - Present

Operations Manager /Technology Lead

*Manage all aspects of daily business operations, including marketing, inventory, and customer service.

*Develop promotional technology architectures, including leading the design of an Internet commerce Web site content, site optimization, landing pages, photography, social media, and AdWords campaign.

*Implement software and train staff on the use of new and existing features, strengthening and streamlining company business relationships.

*Administer inventory control systems; track the outflow of inventory and ordered new inventory according to business and customer requirements.

*Track and analyze sales to identify and react to market trends, channeling product development and promotional efforts according to consumer demands.

*Design and distribute direct marketing advertising material aimed at attracting new business while also maintaining interest among current customer accounts.

*Coordinate international professional trade shows throughout the US and Italy, including trade show set up, booth design, recruiting sales teams, advertising, new product galleries and other marketing assets.

GM ENTERTAINMENT TRAVEL, INC., Hallandale, Florida 1989 - 1999

Technology Manager

*Assisted in the creation of a customized database software platform to increase efficiency including testing, design, debugging and employee training, facilitating the handling of large volumes of data.

*Helped organized large group trips on cruise ships and bus tours; administered customer account files, itineraries and changes as required.

TECHNICAL SKILLS

OPERATING SYSTEMS: Windows XP, Vista, 7

WEB PROGRAMMING: Knowledgeable in HTML, CSS, DNS configuration, Internet Domain Setup & configuration, E-mail configuration, Shopping Carts, Social store, Blogs, E-mail campaign

SOCIAL MEDIA PLATFORMS: Facebook, Twitter

ADMINISTRATIVE TOOLS: Word, Excel, Publisher, Act, Goldmine, Photoshop, Illustrator, Dreamweaver, QuickBooks and Peachtree

EDUCATION

Business & Economics - TEL AVIV UNIVERSITY (Israel)

Business Administration - MIAMI-DADE COLLEGE

Business & Accounting - FLORIDA INTERNATIONAL UNIVERSITY (AA degree at MDC)



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