Susan M. Olson
**** ******** ******, ******** ******* 31401
********@*********.***
Objective
Obtain a challenging position in the hospitality sales industry with a company that excels in high customer service standards, professionalism and integrity that requires a top performing sales leader with a solid track record.
Profile
Twenty-one (21) years experience as office manager and sales manager for small business.
Sixteen years (16) experience in wedding planning, consulting and directing coordinating.
Thirteen (13) years experience in state and national convention planning and executing, and hotel experience.
Ten years (10) in American Red Cross logistics, including the G8 summit.
Talent Overview
Extensive background in customer-oriented service operations and meeting planning including sales, marketing, promotions and cost control.
Strong customer service, sales and organizational skills.
Excellent communication skills: maintain positive relations with volunteers, co-workers and customers in high volume, fast-paced operations.
Solid contract negotiation and contract execution experience.
Development of innovative solutions to increase sales and customer satisfaction.
Proven track record of increased sales, sponsorships and clients for events planned.
Experienced with Microsoft Word, Microsoft Excel, and QuickBooks; as well as industry specific software for payroll, purchasing and management demonstrating an ability to learn quickly and adapt to business needs.
Employment
Old Town Trolley Tours of Savannah 2010 - present
Groups and Charters Sales Coordinator
Soliciting and booking local tour arrangements for groups from 10 to 200 persons including girl scouts, family reunions, wedding transportation, and corporate events.
Working directly with hotel and online vendors increasing monthly revenue.
Monitoring monthly income and increasing sales.
Created internet marketing ads – assisted with securing “Best of Savannah Award” – a first in the history of our company in Savannah.
Oglethorpe Marble and Granite Company 1988 – 2010
Sales Manager and Office Manager
Sales Manager in charge of brick fundraising campaigns to organizations and associations.
Sales Manager in charge of public monuments to civic organizations and local governments.
Responsible for accounts payable, accounts receivable, payroll and inventory control.
Preparation of quarterly and annual corporate tax forms.
Customer service.
Coordination with suppliers.
Georgia Parent Teacher Association 2000 – July 2011
Consultant – Meeting Planner
Developed concepts, plan, implement, and coordinate multiple meeting forums designed to meet the needs of the statewide membership of 360,000 including
o Annual Spring Convention and Trade Show (Atlanta based).
o Annual Summer Conference and Trade Show (Atlanta based).
o Annual Fall Conference (rotated around Georgia).
Managed Request for Proposals (RFPs) process for all GPTA events process, insuring that the highest level of consistency and integrity is sustained, with all stakeholders, throughout the process.
Built and maintained a state-wide Hospitality Resources database of hotels, visitor bureaus, and city amenities including consumer and third-party reviews and ratings.
Organized site visits for Board of Directors, staff and volunteers.
Negotiated all contracts including room rates, F&B minimums, room rental, audio visual, etc.
Managed Banquet Event Orders (BEOs) and Event Resumes’.
Monitored group rooming list and blocks working directly with hotel sales staff.
Planned and executed all group VIP travel arrangements.
Created and marketed Exhibitor and Sponsorship Prospectus for events that resulted in increased Sponsorship Revenue in 2010 by 64%, Exhibitor Revenue in 2010 by 43% and total convention program revenue.
Marketed print and video advertising, Sponsorships and Vendor space for all GPTA events.
Planned and managed all event logistics, including working with outside vendors.
Recruited and supervised over 100 volunteers and staff members to execute events.
Developed, forecasted and managed event budgets.
Consistently received 95% satisfaction rating regarding content at two day annual convention.
Independent Wedding Consultant/Director 1992- present
Planning and executing all aspects of private weddings and receptions.
Radisson Riverfront Hotel 1992 – 1995
Front Office Supervisor, Evening Manager on Duty
Responsibilities included PBX operations, reservations, front office responsibilities, handling customer service request.
Training and mentoring new front office staff
Scheduling front office staff
End of day reconciliation
Education
Georgia College and State University – 1984
Armstrong State College and University – 1984 – 1986
Plan Your Meetings Seminar- 2007
Small Business Quickbooks Training – 1990
Certified Meeting Planner Certification – 60 hours complete to date
References Available Upon Request