Communication Specialist

Sheri Bell

**** ***** **., *****, ** *****

**********@*****.***

716-***-**** cell

Summary of Qualifications

Strong writer/editor/marketer/communicator who loves telling stories to entertain, educate, and influence.

Web savvy. Creative, big-picture thinker. Committed to stellar customer service.

Professional Experience

Writing/Editing

• Award-winning writer/editor of hundreds of feature, travel, and business-related articles for regional, national, inflight, and educational publications including Ladies Home Journal, The Washington Post, AirTran Airways, and HR Innovator. Writing samples: http://www.Bell-Rehwoldt.com & http://bit.ly/paj2iI

• Award-winning author of 13 children’s books. http://www.4Kids.Bell-Rehwoldt.com

• Writer/editor of press releases, training manuals, articles, etc. for employers (AstraZeneca, the National Cancer Institute, and the Society of Government Travel Professionals) and freelance clients.

Marketing/Project Management

• As an Independent Marketing Specialist, I’ve assisted with social media training and management, marketing and feature copy, and marketing strategies to build brands and online communities. Proficiency with WordPress platform and social media posting and monitoring tools. Versed in keyword research, link building, email campaigns, blogging, vlogging, and publicity/PR. Knowledge of iMovie and Screenflow for video creation.

• Interim Publicity Chair, Social Media Club of Salt Lake City, 9/09-1/10. Assumed promotions role during chair's maternity leave. Helped to promote the Utah Social Media Awards. Wrote member profiles, event wrap-ups, and stories for the SMCSLC blog. Developed 2010 promotions plan.

• As Public Affairs Specialist with AstraZeneca, coordinated 5-A-Day PR campaign that promoted importance of daily eating fruits and vegetables. Target audiences included kids at local elementary school and families at agricultural trade shows. Surveys reported improved healthy eating habits.

• As Public Affairs Specialist with the National Cancer Institute, managed extensive medical trade show program to increase awareness of free cancer literature and PDQ, a cancer treatment database, among both medical practitioners and affected public. Marked increase in literature requests and database usage among both audiences.

• As Account Manager with The Merchandising Group, managed 50 field reps serving as in-store marketing representatives for high-tech clients. Reps updated POS literature, conducted in-store trainings, served as brand ambassadors, and ensured stores adhered to merchandising agreements.

Computer

MS Office, Screenflow, Dreamweaver, iMovie, InDesign, Skype, comfortable on Mac and PC

Work History

Writer/Editor/Author/Marketer, Bell-Rehwoldt.com, April 2000-Present

Public Affairs Specialist, AstraZeneca, 1997-2000

Account Executive, The Merchandising Group, 1995-1997

Marketing Coordinator, Science Applications International Corporation (SAIC), 1994-1995

Coordinator of Education Programs, Society of Government Travel Planners (SGTP), 1991-1993

Public Affairs Specialist, National Cancer Institute, 1989-1991

Full employment history and references: http://www.LinkedIn.com/in/SheriABell

Writing samples: http://bell-rehwoldt.com/samples/index.html & http://bit.ly/paj2iI

Education

Bachelor of Journalism/PR, University of Texas at Austin

Certificate, Inbound Marketing University, InboundMarketing.com

Social URLs

http://www.Bell-Rehwoldt.com

http://resume.linkedinlabs.com/eomft1s89

http://cowbird.com/author/sheri-bell

http://pinterest.com/toothygal

http://twitter.com/SheriABell

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