Manager Marketing

WILLIAM J. KLINE

**** **** ****** ****, ***. **** * Lyndhurst, NJ 07071

732-***-**** (C) ******@*****.***

PRODUCT MARKETING MANAGER

Results focused with 15+ years of success in marketing to business and consumers.

Experienced, versatile marketer with a track record of success and innovation. Visionary manager with ability to translate Marketing principles into successful initiatives. Adept at strategic analysis and tactical implementation. Expertise in developing and managing budgets with a strong focus on cost containment and revenue enhancement.

CAREER HIGHLIGHTS

* Created, planned, and budgeted successful software product launch of OAEnterprise 4.0.

* Transformed systems and processes from paper - based to fully digital format for bulletins, announcements, advertising initiatives and updates, reducing expenses by $30K.

* Directed sales lead production team, netting $100M+ for Fujitsu Tablet Computers and $60M+ for IBM Distance Learning.

* Spearheaded print and online advertising campaign and budget for NewCom valued at over $2M annually with 40+ packaging concepts .

PROFESSIONAL EXPERIENCE

American Red Cross, Taproot Foundation, NYC Metro area 2009 - Present Consultant

Successes and Achievements:

* Contributed to the design and adoption of Social Media solutions for volunteer alerts, information

distribution, and fundraising efforts.

* Marketing Lead in board member selection project.

Walgreens Home Care, Burbank, CA 2006 – 2008

Medical Records Management

Successes and Achievements:

* Managed medical records process for Walgreens Home Care.

* Completed high-volume medical information projects while fully complying with accuracy and confidentiality standards.

Recording for the Blind & Dyslexic, Reseda, CA, Burbank Library, Burbank, CA 2005 – 2008 Recorder

Successes and Achievements:

* Recorded and audio engineered recording of college level textbooks in Marketing, Finance, Law and related disciplines.

* Coordinator/scorekeeper for locally televised Trivia Challenge Fundraiser and other fundraising events.

Wellspring Solutions, Santa Ana, CA 2000 – 2001 Product Marketing Manager

Successes and Achievements:

* Spearheaded successful new product launch, OAE 4.0, including trade show participation and corporate communications initiatives.

* Managed program launch budget of $500K

* Netted $30K in company cost savings by digitizing bulletins, announcements, advertising initiatives, and company updates.

* Functioned as primary liaison between R&D and customers, providing feedback and resolving issues.

Mueller International, Irvine, CA 1998 – 2000 Senior Program Manager

Successes and Achievements:

* Managed Call Center, including all aspects of telemarketing and survey analysis.

* Produced $60M+ in leads for IBM with estimated $30M in sales (10X cost)

* Produced $100M+ for Fujitsu with $40M in sales (12X cost).

* Member of client reporting team.

* Managed staff of 25.

NewCom, Inc., Westlake Village, CA 1996-1998

Marketing Manager

Successes and Achievements:

* Managed $2 Million print and online advertising budget.

* Oversaw the creation of over 40 packaging and advertising concepts in a 2 year period.

* Orchestrated major presence at industry trade shows.

PRIOR EXPERIENCE: Field Consultant, Southland Corporation

Manager, L. Norman Howe & Associates Marketing.

EDUCATION & TRAINING

MBA, Marketing

University of Southern California, Marshall School of Business, Los Angeles, CA

BS, Business & Marketing

California State University, Northridge, CA

Professional Development:

* QuickBooks Certification, William Patterson University, 2010

* Advanced Certification in MS Word and Excel 2010

* American Marketing Association, Prophet and other Marketing Webinars for on-going continuing education.

Contact this candidate