Osvaldo N Polanco
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**** ********* ****** #3-347-***-****
Bronx, NY 10469 ****************@*****.***
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Sales & Marketing Director
PROFILE A seasoned professional and effectual leader with a proven ability to deliver results.
• 10+ years of proven strategic business planning, marketing, retention and field sales.
• Major account development and management experience in Medicaid, Medicare and MLTC products.
• Expertise establishing, developing and maintaining relationships.
• Creative branding and product marketing.
• Wealth of experience in health care, managed care and government insurance programs.
EMPLOYMENT
2011- 2011 Regional Sales Manager, Medicare Atlantis HP/Easy Choice
Established Commercial Health Plan providing healthcare to over 20,000 members across NYC and Upstate counties. Recently, acquired CMS contract to begin providing services to Medicare beneficiaries in NYC.
Key Achievements:
• Achieved 500 net sales from October 15th, 2011 through December 15th, 2012.
• Recruited 60+ licensed insurance agents in 2 months.
• Acquired over 25 Senior Centers for partnerships during Annual Election Period.
• Performed over 80 seminars between August and October to promote, educate, and enhance plan features and brand awareness.
• Organized over 170 events throughout NYC during Annual Election Period.
• Performed vital input in Plan’s collateral materials and marketing strategy.
• Build key relationships with providers and physicians within the EC network.
• Trained new hires on CMS guidelines, regulations, product knowledge, territory development and sales skills.
2005 – 2010 Director of Sales & Marketing Amerigroup Community Care
The largest privately held company providing healthcare coverage to the financially vulnerable, seniors, and people with disabilities. Amerigroup serves more than 1.7 million members across 11 states and is headquartered in Virginia Beach, Virginia.
Strategic leader in field operations and sales across the 5 boroughs of New York City. Plan and execute on sales, retention and marketing strategies to increase sales and retain membership for Medicaid, Medicare and MLTC products. Initiated and maintained key relationships with hospitals and community physicians across NYC. Successfully launched the Bronx borough expansion through extensive events coordination and branding opportunities. Responsible for recruiting, hiring and sales skills training of all new hires.
Key Achievements:
• Top Sales Director for 2008 and 2009.
• Awarded Excellence in Leadership Award by the Executive Committee in 2008.
• Awarded 2009 Commitment to Excellence Award by AGP COO.
• Developed key Business to Business strategy, which increased sales by 10% across multiple states.
• Successfully launched Bronx Expansion with minimal advertising budget.
• Achieved annual revenue exceeding $25 million.
• Successfully launched EDITS (Electronic Application) in September 2009.
• Developed and oversaw retention strategy which decreased dis-enrollments by 6% month over month.
• Selected to participate in the 2009 Mid Level Leadership Program; designed to prepare high talent individuals for next step in Management.
2003 – 2005 District Sales Manager Health First Health Plan
A fast paced outside sales company in the government sponsored health insurance industry with over 1,000 employees and over 300,000 members in NY. Performed sales presentations and conducted workshops for hospitals, CBO’s, and faith based organizations, as well as many other community partners.
Key Achievements:
• President’s Club Winner- Top 5 Manager in 2004
• Top membership team for six consecutive months. Generating over 2,000 enrollments monthly.
• Implemented “Boot Camp Training Manual” to help new hires through their first 90 days.
• Responsible for managing and developing the largest account in the company; Montefiore Hospital Network.
• Increased membership and market share in my assigned territory by 4% from 2003-2005.
2002 – 2003 Sales Representative Affinity Health Plan
• Facilitated enroller for Medicaid, Family Health Plus and Child Health Plus.
• Achieved monthly goals of 100-120 enrollments.
• Achieved over 90% quality on all submitted monthly applications consistently.
EDUCATION
Business Administration, Mercy College- New York, NY- In progress
American Management Association Certification
NYS Accident/Health Insurance License
S/R/W Spanish fluently
References available upon request