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Home Health Marketing

Austin, Texas, 78748, United States
May 26, 2010

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Jennifer Reed

***** ******* ***** ***.

Austin, TX 78748


Objective: Seeking a position within a growing company which can utilize my extensive marketing experience in the healthcare marketplace.

Experience: Hickory Trail Hospital Dallas, Texas

Community Education Specialist August 2009 - present

• Consulted with all medical and legal officials concerning needs of mental health services for patients and clients.

• Developed and maintained relationships with over 200 physicians in order to increase public awareness of Hickory Trail Hospital and PSY Solutions.

• Strong working knowledge of federal, state, and Medicare regulations.

• Attended weekly staff meetings regarding patient care.

• Consistently maintained hospital census of 76 patients.

• Completed required educational training on mental health services.

• Increased mental health referrals in territory by 30% in previous two quarters.

• Self-generated 29 new direct business accounts in the 1st Quarter.

Encompass Home Health Dallas, Texas

Area Marketing Manager June 2008 – July 2009

• Increased new referral sources by 40% in region.

• Improved key physicians relations that continue to impact business today.

• Host and attend health fairs in territories.

• Provide reports to regional and district managers regarding referral source breakdowns and activities.

• Present in-services about new and existing therapy and care.

• Observe referral trends and patterns and present to managers.

Rehab Hospital of Greenville Greenville,Texas

Community Education Coordinator July 2006 – December 2007

• Increased referrals by 200% over one year period.

• Monitored and reported on competitive changes in the market.

• Managed territory and development in Greenville, Rockwall, Rowlett and surrounding areas.

• Developed presentations and presented several key in-services.

• Worked closely with management team, including CEO and Regional Marketing Director to establish marketing plans and goals.

Angels Care Home Health Greenville, Texas

Marketing Representative April 2005 – June 2006

• Promoted services to all health care professionals in surrounding areas.

• Provided potential and actual referral sources.

• Successfully doubled admissions and referrals in past twelve months.

• Responsible for retaining existing referral sources

• Communicated with administrator and staff to assure efficient handling of referrals.

• Monitored and evaluated customer satisfaction

• Implemented special events and presentations to educate public of home health care.

• Prepare and submit reports to Vice President of Business


Education: University of North Texas Denton, Texas

Marketing – Business Administration

Northern Virginia College Alexandria, Virginia

Associates Degree – Business

References: Available upon request

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