Resume - Hinsdale
Resume:
Joshua Eden Hinsdale
Austin, TX 78756
******.********@*****.***
Employment History:
uShip.com. Oct. 2008 to May. 2009. Austin, TX.
Marketing Communications Manager
• Developed marketing and communications campaigns and supported product initiatives at the world's leading online shipping marketplace.
• Led public relations efforts in the business-to-business and consumer channels.
• Directed the creation of monthly newsletter sent to 500,000 site members.
• Managed direct marketing email campaigns.
• Pursued promotional relationships with media and transaction partners.
• Developed campaigns to promote product improvements and cross-market site features.
InterActiveCorp. - Citysearch.com. Sept. 1996 to Sept. 2008. Austin, TX, Los Angeles, CA.
Director of Marketing, Brand Manager, Editor
• Create, edit, update and maintain online content for the nation’s leading city guide.
• Write weekly newsletter distributed to more than 50,000 subscribers.
• Manage staff of freelance writers, photographers and editors.
• Directed promotional relationships with a variety of entertainment companies, including: Artisan Entertainment, New Line Cinema, USA Network, Focus Features and Warner Bros. Music.
• Negotiated media partnerships that generated more than $5 million in advertising barter credits for television and radio (NBC, Fox, Clear Channel).
• Revamped marketing manager training program and shortened ramp-up time by 30 days.
• Created and art-directed new advertising campaign to update company image, refine consumer focus and grow traffic by 30% in six months.
• Formed alliances with other websites, online businesses and local portals to increase inbound links by more than 25%.
• Increased transaction commissions from Expedia.com, Ticketmaster.com and Match.com by more than 40%.
• Helped develop successful promotional campaigns for Anheuser-Busch, Texas Tourism Commission, SXSW Music Festival, Austin City Limits Music Festival.
Third Coast Communications. May 1993 - August 1996. Houston, TX.
Communications Manager
• Created advertising and promotional campaign to introduce new hotel properties to the travel marketplace.
• Developed new brochures for 20 hotels, improving the quality and consumer appeal.
• Directed public relations campaign that generated more than $200,000 in advertising value.
• Supplied public relations, promotions and related marketing services to a wide range of consumer goods and tourism industry clients, including Oshman’s Sporting Goods, Miller Brewing Company, Radisson Hotels International, Plaza Las Glorias Hotels, Continental Plaza Resorts and TravelFest Superstores.
Education:
The University of Texas at Austin. Bachelor's degree in Public Relations. Graduated near top of class from one of the nation's top five universities for the study of marketing, advertising and public relations. Major studies supported with concentration in international affairs and Spanish language.
La Universidad de Costa Rica en San Jose. Received a scholarship to attend foreign-study program focusing on Spanish language, international affairs and culture at the top-rated university in Central America.
Cardean University. Managerial Decision Making. Mastery with Honors. Course created with Chicago GSB, Carnegie Mellon, London School of Economics and Stanford University.
Additional Qualifications:
• Bilingual - English/Spanish, sensitive to cross-cultural issues
• Skilled with word processing, presentation and Internet software
• High aptitude for understanding and processing technical information
• Skills in copy writing, media relations, photo shoots, campaign development
• Author of published travel guide book for Countryman Press
• Consulting services – SEO, new media, branding, marketing
• Webmaster and founder of MayanHoliday.com
• Winner of Addy Award in Spring 2008
• Member – Society of American Travel Writers
Contact this candidate