Sales, Merchandising, Management

Rhea L. Ricker

***** ******** **** *** *********, IN 46074 Cell: 317-***-**** ***********@*****.***

SALES REPRESENTATIVE

Indiana Florida Ohio Kansas Colorado

Value Offered Ten years of experience leading teams in food distribution across five states to exceed revenue and profit goals.

Proven track record of leadership, communication and management skills amongst clients, team members, management and merchandisers.

Expert relationship builder, marketing planning, negotiator and sales strategist.

Key Skills Sales Team Training – Safety Coordinator

Business Account Analyst

Negotiations & Partnering with Market Retailers

Broker Management Merchandising Team Leader

Excellent Management Communications

Promotional Planning

Specialty Product Capitalization

Representative Clients Manufacturing Companies:

Kraft Foods

Hormel Foods Corporation Major Grocery Retailers:

Marsh Supermarkets

Walmart

Kroger Co.

Meijer

Sweetbay Supermarkets

Albertsons

Career

Progression Kraft Foods Indianapolis, IN

Sales Representative, 2009 - 2011

Vacation Representative, 2008 - 2009

Progressed from vacation representative to sales representative on territory servicing Brownsburg, Lebanon, Crawfordsville regions. Responsible for servicing 10 major grocers in the Indianapolis area on a daily basis, selling the Kraft One Portfolio, securing incremental display space for on/off promotion items.

Kehe Food Distributors Indianapolis, IN

Indiana Merchandising Team, 2007-08 Florida Merchandising Team, 2006

Sales Representative FL, 2006-07 IN 2004-05 Marsh Account Analyst, 2005

Promoted several times spanning over merchandising team to sales territories in Indiana and Florida.

Indiana territory - Responsible for servicing 6 major grocery retailers in the Indianapolis area on a daily basis, implementing promotional opportunities, daily communication with multiple levels of management.

Florida territory - Responsible for promoting items within stores, gaining extra shelf placement for key items, and also for capitalizing on additional selling opportunities through exceptional execution of promotional planners. Managed team of brokers in Florida market.

Hormel Foods Corporation Cincinnati, OH

Meat Products Territory Manager, 2002-2003

Meat Products Sales Representative, 2001-2002

Responsible for promotional planning, customer programs and allowances, inputting customer orders, introducing new product lines, maintaining positive customer relationships, reviewing customer’s business goals, meeting deadlines, manage inventory controls and achieving sales goals.

Achievement Highlights Earned repeated Managers Awards and National recognition for sales leadership throughout the year with Kraft Foods. Significant results include:

As Kraft Sales Representative (During 2010): Led team with consistently meeting monthly sales quotas, achieving 100%+ for ten out of twelve months, successful with $1.6M in sales.

Three managers awards in twelve months, Sales Rep of the Year and nominated for Kraft Wall of Fame. Received national recognition twice in four week period for instrumental marketing promotions, with over 20 biscuit/warehouse displays in one store.

Appointed Safety Coordinator for team training, monthly presentations and ongoing safety awareness.

As Kehe Sales Representative (2004 to 2007) Analyzed sales data of $10M account, creating detailed reports for executive management, promotional planning and inputting of data for 111 stores.

Sold $527,450 worth of specialty food to #1 volume store in chain account.

Daily interaction with President and Vice Presidents of Marsh Supermarkets as well as 65 sales representatives.

As Hormel Sales Representative ( 2001 to 2003): Responsible for implementation of the Dilusso Deli Company in the Kansas City area.

Managed a broker to introduce Austin Blues line of BBQ to 46 deli programs in Colorado area.

Education PURDUE UNIVERSITY West Lafayette, IN

Bachelor of Science - Sales and Marketing Major in Agricultural Economics, 2001

Purdue Residence Hall Counselor, 1999 – 2001

Technology MS Office (Word/Excel/PowerPoint), i$ell, Windows (all)

Activities & Honors National FFA Ag Sales Career Development Event Coordinator (2008-Present)

Westfield Band Boosters Executive Board (2010 - Present)

Step Out for Diabetes Fundraising Coordinator, TEAM LUKE (2011)

Kraft Womens Sales Council (2011)

Levy Concessions Event Volunteer (2011)

Breast Cancer 3-Day Crew (Tampa Bay 2006)

Second Helpings Volunteer (2004 –2007)

National Agri-Marketing Association Competition Team (2000-2001)

Purdue Foundation Student Board Jr. Board Member (1999-2001)

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