Debra Jo Heaton
E-mail: *************@*****.*** Phone: 513-***-****
Area of Expertise
• Company recognition for retention and employee satisfaction. Assist to hire right person for position by reviewing resume, interview, train, and support.
• Development and evaluation of programs and events
• Result Driven Coach and Mentor for recreation associates to ensure programs of interest at communities and ensure following company standards.
• Passion and team attitude to lead initiatives
• Multi- tasking within multi-site experience
• Public speaking and presenting
EXPERIENCE:
Atria Senior Living Inc. Sept. 2001-2011
Divisional Engage Life Program Director Nov. 2004-2010
• Initiated and implemented the introduction of Engage Life to Atria regional team and Activity Directors across the United States.
• Provide ongoing support, training, resources and coaching to Divisional Regional Teams and community Engage Life Directors.
• Support of Engage Life through meetings, conference calls, site visits, individualized coaching for effective problem solving techniques.
• Ensure policies and practices, standards of Quality Assurance and Customer Satisfaction are in place with ongoing support.
• Provide oversight to community newsletter and calendar development.
• Interview Engage Life Directors candidates for assigned communities.
• Delegated and supported community outreach projects
• Prioritized for 80% travel to accommodate multi site visits for 36 communities in six states
• Conduct ongoing continual learning and professional development opportunities for Engage Life Directors.
• Implement and execute national Engage Life programs by assigned deadlines.
• Understands competition in assigned markets and competitive points of difference. Grow “Aging Your Way” concept and continue to grow innovative active aging to rebrand image.
Activity Director 2002- 2004
Atria Senior Living Inc.– Northgate Park
• Assessed interests of residents to create, plan, develop, and implement a variety of programs focused on their interest, providing active aging lifestyles
• Positive attitude and enthusiasm with seniors, families, and staff
• Community outreach to various organizations to partner in projects.
• Created and lead Umbrella Drill Team for Sharonville Senior Center
• Coached Atria Resident chair volleyball team
• Led on national calls on the USO project, raised $2800 for USO care packages for our troops from Northgate Park Community.
Community Sales and Marketing Director September 2001- 2002
Atria Senior Living – Mallard Cove
• Develop and close leads utilizing personal appointments, phone/ mail
• Tour community
• Grow referrals with visits, presentations and outreach
• Maintain and grow data base
• Communicated with staff regarding first impressions, tours, and information regarding current specials, rooms, etc.
Director of Community Relations January 2000- Sept. 2011
Sunrise Assisted Living – Kenwood
• Responsible for sales, public relations, advertising, networking, referral sources, tours, educating seniors on retirement living.
• Report and complete sales transaction
• Update and inspect inventory
• Maintain budget for events, collateral, contests, etc.
• Trainer for two communities with new Director of Community Relations
Accomplishments
BS degree in Recreation Administration and Leadership, University of Wisconsin-La Crosse
90 Hour N.A.A.P./N.C.C.P. Certification University of Cincinnati
Regional Atria Award for “Best Overall Employee Satisfaction” Long Island
Regional Atria Award for “Best Overall Financial Performance” Long Island
Regional Atria Award for “ Best Overall Customer Satisfaction “ Long Island
National Atria Award for 2nd. Highest score for Best Employee Customer Satisfaction support
Speaker at the Council of Aging Seminar on the Topic “Innovative Range of Motion”
Speaker/Panel Discussion at New York Assisted Living Conference
Assisted David Dworkin in certifying Conductorcise in the West Division and Alzheimer Conference
Certified “Best Friends “ dementia Train the Trainer 2009
Deacon Calvary Lutheran Church